Director of Digital Marketing

**About Us**

Inspectorio is a SaaS company founded in 2016, aimed at helping brands, retailers and manufacturers build an interconnected supply chain. Through our suite of products, including RISE, SIGHT, and TRACKING, we’re able to support our customers to manage risk through digitalized quality, compliance, and production tracking programs.

Bound by our mission to build an interconnected, sustainable, and transparent supply chain, we’ve grown to over 300 Inspectorians globally in 6 years and was named Best Tech StartUp in 2021 by The Tech Tribune. And the industry sees our vision, as today, Inspectorio is used by over 8,000 customers, including some of the largest brands and retailers in the world.

Change is an important part of innovation, and we’re excited to meet our next phase of business growth head-on. As such, we’re on the look for the next Head of Digital Marketing who is ready to help us achieve our next stage of growth.

**The Opportunity**
We're looking for a talented and ambitious Head of Digital Marketing to join our team at Inspectorio. You are a great fit if you have a background in B2B SaaS and have experience planning, developing and executing digital marketing programs in fast-paced, high-growth environments.

**What You'll Do**
- Demand Generation/Digital Acquisition: Plan, implement, and measure multi-channel demand generation programs to drive brand awareness, inbound pipeline generation, and accelerated inbound influenced revenue
- Managing our ABM program including the selection of an ABM tool and devising strategies to engage with target companies
- Leadership, Strategy, and Project Management: Work directly within the tools (LinkedIn Ads, Facebook Business Manager, Google Ads, YouTube etc) and support our Digital Marketing Manager to build out ad campaigns including ad targeting, budgets, remarketing approaches and more
- Data Analysis and Reporting: Analyze performance and report on results, including campaign results, data insights and spend/targeting recommendations. Rapidly iterate on strategy based on findings
- Revenue Accountability: Be accountable to revenue results
- SEO: Accountable for search engine optimisation performance. In partnership with the marketing team, ensure we adhere to best practices from an on-page, off-page and technical SEO point of view.
- Content distribution and syndication: Identify new channels where we can reach our target audience and build demand
- Managing our Digital Marketing Manager, ensuring continued support and growth
- In collaboration with colleagues, suggest content to help us succeed with our digital campaigns

**Requirements**:
We know this is the part of the JD you really care about it. So, let’s get to it. Role requirements are:

- Bachelor’s degree in related field (communications, marketing, business) or equivalent work experience
- 5-7 years' experience in B2B SaaS demand generation, including leveraging digital channels to enhance brand awareness and drive leads and revenue
- A strong analytical background, with experience synthesizing data and analyzing it to test hypothesis or make decisions
- Humbleness - you are collaborative, admit you are not always right and are a valued partner to our marketing team and Inspectorio as a whole
- Team player with exceptional communication and interpersonal skills
- Ability to operate and excel at strategic as well as tactical levels. As this is a hands-on role with no direct reports (right now), there must be a willingness to roll up your sleeves to get the job done
- Exceptional communication and collaboration skills, both at the executive level and with peers and cross-functional teams. Can clearly articulate ideas, frame problems, present findings and offer solutions

**Benefits**

Why it would be awesome to work with us
- **Unlimited annual leave**:Yes, you heard that right We take work:life balance seriously
- **️ Flexible working**:You can WFA, or from our many hubs around the world.
- **Project ownership**:Whatever work or social project you’re passionate about, we’ll listen
- **Fun**:Company-sponsored trips, weekly parties, sporting events, and more.
- **Personal and professional growth**:we make sure to invest heavily in our team
- **Global team**:you’ll be joining a fun, and welcoming global team from over 40 countries.

**Our Values**

Carlos Moncayo, our CEO wrote these values himself - he’s deeply passionate about these and they’re at the center of everything we do. They’re in our day-to-day and our driving force for success.
- **EXCELLENCE**:We pursue mastery and craftsmanship. “Good enough” is our enemy. We have a thirst and desire for knowledge. There’s always an opportunity to be better.
- **AUTONOMY**:We act independently when recognizing opportunities for improvement. We seek guidance, and clear goals instead of orders. We self-assess the quality and impact of our work.
- **COURAGE**:We share our opinion, even if it’s uncomforta