Assistant Manager, Category Management

Assistant Manager, Category Managment - Sephora SG

Context

Sephora, a division of LVMH - Moët Hennessy Louis Vuitton global luxury leader, is a global leader in beauty retailing. It successfully operates more than three thousand points of sale across Americas, Europe, Middle East and Asia. Its aim is to animate the most loved beauty community in the world.

Sephora South East Asia is a high growth division of leading global beauty retailer, Sephora. Our teams run omni-channel retail businesses in Singapore, Thailand, Australia and Malaysia, franchise operations in India & Indonesia and we run ecommerce only businesses (the first in the world globally for Sephora) in Philippines, Hong Kong and New Zealand. Our success is built on innovation, a unique product portfolio, market leading digital capability, and our exceptional people With ambitious growth plans we are always looking for talented people who are passionate about building businesses and developing themselves and our customers'experience.

Assistant Manager, Category Management - Sephora SG

An exciting opportunity for an expert in business development and brand management to continue to drive the Sephora Omni-channel business to greater heights. You are challenged to stay ahead of competition, bring greater profitability and create a great shopping experience through collaboration with brands. You will be in a key position to be part of a dynamic team to pilot best practices with brands, drive category strategies and initiatives to build Sephora as the most loved beauty community in Singapore.

Job Responsibilities

Manage a brand portfolio of axis (fragrance, skincare, make up, hair care, accessories) in areas including product and brand mix, price positioning, type of fixture and display in stores and assortment planning.

Performance Tracking & Reporting
- Track sales, gross margin, samples, Brand Conversion, stock (vs KPIs and Targets)
- Report weekly and monthly category performance
- Identify Key Trends and propose action plans
- Propose ad-hoc strategies to meet targets when required
- Monthly review with regional teams

Brand management: Brands managed locally
- Trading terms negotiation and business review
- Develop the annual brand plan including product launch calendar and sales targets
- Maintain and update brand contracts
- Identify gaps and opportunities to improve performance
- Brand/Product Launches
- Guide and on-board new brands
- Manage new sell-in process: data validation & submission
- Ensure sales forecast and ambition is aligned with brand
- Liaise & co-operate with all departments to ensure strong launch plans & execution omni-channel
- Complete launch information and calendar shared with internal stakeholders
- Tracking of launch performance
- Animation Planning
- Plan and secure key animation slots for brands
- Thematic animation: product assortment, target and stocks ordering
- Establish objectives with internal and external partners
- Negotiate for in-store mechanics/promotions/samples or activities to drive sales
- Tracking of animation performance and learnings
- Assortment Management
- Review and measure brands performance against productivity benchmark
- Ensure a relevant and productive assortment for each brand
- Conduct half-yearly rationalization of brands and assortment
- Review assortment gaps and opportunities for omni-channel based off sales ambition and category strategies
- Strive to work towards a planogram that is efficient and productive
- Floorplan management, store opening and renovation
- Work with space planner and visual merchandising team to drive category zoning and enhance shopping experience in-stores
- Propose to Regional Team first cut of new store floorplans for validation
- Work with brands on fixtures, stocks and merchandising for new store opening and store renovation
- Stock Management
- Work with supply chain to meet the company’s stockholding KPI
- Review SOH with supply chain and propose action plans for SKUs with high stock holding and discontinued SKUs
- Coordinate with Supply Chain to ensure deliveries meet launch dates and campaigns

Key Requirements:

- Commercial and Account/ Brand Management Experience
- Strong in implementing strategies that drive results
- Led past projects with proven track results
- Results-oriented
- Strong inter-personal communication skills with the ability to influence
- Able to manage complex situations, tight timelines and multiple stakeholders
- 5 years in Account / Brand Management role
- Analytical and Data Savvy
- Able to formulate strategies with data and insights provided
- Give valuable feedback and suggested action plans based off data and analysis
- Passion for Beauty, Fashion and Trends
- Having a keen interest in the beauty industry with a flair for trends and style
- Driven, Independent and Excited to make an impact