Sales/campaign Management Executive

1 week ago


Singapore NYJ Company Full time

**Responsibilities**:

- Define and develop the communication strategy to grow product usage by identifying upsell and cross-sell opportunities and ensure continuously adoption and usage.
- Drive business cadence through robust measurement and tracking of initiatives, optimising the communication strategy and operational plans.
- Define KPIs per campaign and funnel-stage to meet company goals
- Build seamless lead journeys through various digital marketing touchpoints
- Constantly optimise traffic & acquisition activities to improve ROI & CPA.
- Allocate budgets, analyse and recommend modifications to ad spend.
- Test new channels and trends and monitor competition performance marketing activities.
- The hire will be responsible for bringing traffic to the website via paid and organic acquisition methods and optimise campaigns to reduce ad spends and increase ROAS in the long run.
- Drive lifecycle marketing and personalised customer communications:

- Grow revenue and engagement among existing clients and convert them to long term high value customers.
- Industry Research and Best Practices:

- Monitor and stay up-to-date on the latest trends and best practices in digital marketing.
- Share knowledge and insights with the team to foster a culture of continuous learning and improvement.

**Requirements**:

- Planned and executed successful multi-market, full-funnel, multi-channel digital campaigns.
- Attention to details and the ability to effectively multi-task in a deadline driven atmosphere in a multiple stakeholder environment.
- The ability to synthesize complex ideas into actionable recommendations for senior executives.
- Background in the health and wellness industry is preferred but not essential.
- Strong written and oral communication skills.

**Job Types**: Full-time, Permanent

Pay: $2,800.00 - $4,800.00 per month

Work Location: In person


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