Performance Strategy Analyst
3 days ago
We enable advertisers’ performance campaigns with timely, powerful ad creatives that deliver Creative ROI. Our global network of creative centers of excellence specializes in high technology creative production, such as CGI. We are known for world-class ideation and creative production through our network of talented creative hubs as human creativity cannot be supplanted by machines. Some of the world’s largest online advertisers work with us to improve their campaigns leveraging performance design.
As a Strategy Analyst, you will ultimately have the ability to focus your path to domains that interest you and where there is a need for action-oriented strategic thinkers. Growing the Creadits performance base and focusing on ROI. You will also be comfortable running impactful A/B experiments to optimize the user experience. This position will report to our Performance Lead, and will focus on utilizing data to assess and improve overall performance and engagement of Creadits’ creatives.
**Your Responsibilities
- Design and conduct research projects individually, including but not limited to demand analysis, methods design, data gathering and analysis, and report writing, to provide insights on creative projects.
- Lead analytics projects across the organization
- Create optimizations and processes for our Creative Operations Team
- Drive highly visible strategic projects, collaborating cross-functionally to structure problems, understand opportunities, and take part in developing solutions
- Running impactful A/B experiments to optimize the user experience
- Driving improvements in internal processes and systems to enable the company to scale
- Assessing and improving game performance and player engagement of Creadits games
- Understanding trends in user satisfaction and feedback
- Own key areas of the business front-to-end, including execution and follow-through on initiatives
- Use storytelling skills to persuasively communicate your recommendations to team members, executives and other stakeholders
- Support our understanding of customer behaviors and life cycles, such as user engagement, conversion, and churn
- Research methods include but are not limited to offline player testing, interview, survey, desk research, and focus group meetings
**Your Credentials**
- Bachelor's degree in marketing, business, economics, statistics, engineering, or mathematics preferred but not required
- 3+ years experience in data analyst or performance marketing
- Experience performing quantitative or strategic analysis (preferably in gaming) preferred but not required
- Experience leading cross-functional initiatives that require significant collaboration between different departments, including both technical and business teams
- Experience using data visualization platforms and connecting data insights to strategy
- Developing and sharing insights gained from our user and performance data
Creadit’s team is comprised of data-driven innovators and disrupters. We think creatively, work efficiently, and contribute consistently. Our people are located in Austin, Denmark, Los Angeles, London, New York, Singapore, Tokyo and Ukraine, and are all passionate about our work and our product.
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