Senior Specialist, Product Marketing

2 days ago


Pasir Panjang, Singapore Samsung Electronics Full time

Position Summary

This is a newly-created product marketing position, responsible for the overall P&L of Brand Memory product category, driving product management and marketing planning across Singapore and a few regional markets.

Role and Responsibilities
- Responsible for product management and marketing planning to drive product awareness, adoption and sell out activities
- Work closely with Business Development Managers on customized promotion and demand planning to drive the market share and manage brand memory portfolio to achieve the sales targets
- Analyze category trends, competitive landscape and conducting regular competitor product benchmarking to ensure market leadership
- Track offline / online presence to ensure product is well-represented in all touchpoints
- Plan product roadmap, pricing strategy with HQ and communicate to all internal stakeholders and external customers
- Planning with various functional teams (Key Account Managers, Marketing and SCM) to drive sell out and execute co marketing campaigns with channel partners
- Work closely with internal stakeholders including SCM, Operation, Finance, Sales and Service team to ensure smooth delivery of product sales and services
- Assist in preparation of weekly & monthly reporting to headquarter & senior management team
- Ensure proper marketing spend and sales deductions through effective management of P&L

Skills and Qualifications
- Degree holder with 3-6 years of relevant product marketing or product planning working experience in a similar role with sales targets
- Strong in Microsoft Excel, possess excellent analytical and problem solving skills
- Strong project management skills to manage wide range of programs and stakeholders
- Strong communication and interpersonal skills
- Results-oriented and meticulous. Matured individual, able to deal with stress and fast paced environment

Li-Midsenior

Li-SEAO

Samsung Electronics’ environmental management philosophy derives from our core purpose of contributing to human life, with respect for nature. Our 2050 goal of net zero carbon emissions entails a reduction of Scope 1 and 2 emissions, making our products more energy-efficient, and maximizing resource circularity across the product lifecycle. To discover more, please visit our newsroom:
Samsung Electronics Announces New Environmental Strategy - Samsung Global Newsroom



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