Product Design Lead

**AREAS OF RESPONSIBILITY**

This role will lead the design vision and strategy across all products, ensuring alignment with business objectives and delivering seamless user experience. You will play a pivotal role in shaping the design culture, mentoring the design team, and working closely with product and engineering leaders to drive product strategy.

**Design Execution & Delivery**:

- Oversee the design process from initial concept to execution, ensuring designs align with user needs, business goals, and technical feasibility.
- Conduct regular design reviews to ensure deliverables align with product strategy and maintain a high standard of execution.

**Design Management**:

- Lead, mentor, and manage the design team, conducting performance reviews and creating personal development plans to cultivate a high-performance, collaborative environment.
- Establish and promote efficient design processes, best practices, and workflows, ensuring consistent, high-quality output across all projects.

**Cross-functional Collaboration**:

- Work closely with product managers, engineers, and business stakeholders to define and execute product strategies, roadmaps, and user experience goals.Ensure design is integrated early into the product development process and is central to organizational decision-making, advocating for the value of design across teams.

**Design & Research Operations**:

- Maintain and enhance a unified design system to ensure consistency across products and touchpoints.
- Set up systems for gathering and analyzing customer feedback (e.g., centralized research repository, user testing, automated surveys) to inform design decisions.Streamline workflows and optimize research processes to continuously improve design operations and delivery efficiency

**End-to-End Customer Experience Strategy**:

- Develop and refine the customer journey across all touchpoints to provide a cohesive and compelling experience. Guide the design and implementation of comprehensive marketing materials (website, presentations, brochures, newsletters, social media posts, etc).
- Collaborate with marketing and communications teams to define consistent product messaging, positioning, and branding, ensuring alignment with the company's brand strategy and business objectives across all customer-facing channels.
- Drive market research initiatives to inform content strategies and marketing campaigns, ensuring alignment with target audience needs, competitive landscape, and emerging industry trends
- Utilize data driven insights to refine product messaging and increase audience engagement by establishing or enhancing performance tracking systems for relevant channels.
- Source and manage vendors for executing product marketing, content creation, and other design-related deliverables, ensuring they meet the standards of the project and align with overall strategy.Provide thought leadership on how design plays a central role in shaping the company’s brand values and customer experience, establishing the company as a design-forward brand and product in the industry.

**QUALIFICATIONS, SKILLS & CORE COMPETENCIES REQUIRED**
- Bachelor’s Degree with a focus in one or more of the following: computer science, arts, design, or a transferrable degree
- 8+ years of experience in product/UX design, with at least 3 years in a leadership role managing teams of designers
- Least 3 years experience in sustainability-related software development
- Proven track record of leading design projects, driving user-centered design, and fostering transformation
- Experience with design systems and ensuring consistency across large-scale digital products
- Strong ability to collaborate with cross-functional teams, including engineering, marketing, and product
- Expertise in user research, design thinking, and translating insights into actionable design solutions
- Familiarity with agile methodologies and how design integrates into agile workflows
- Strong understanding of accessibility standards and creating inclusive design experiences
- Excellent communication skills, with the ability to advocate for design decisions to both design and non-design audiences
- Strong skills in project management, client engagement, oral and written communication
- Ability to develop, maintain, and enjoy effective working relationships with people from a wide variety of organizations and with a wide variety of functional expertise
- Personal commitment to Greenview’s vision and the ability to articulate it to others
- Proactive and results-oriented
- Self-starter and fast learner
- Creativity and flexibility
- Keen attention to detail
- Team player
- Global vision and openness
- Stress tolerance and resilience