Sea Ecommerce Operations Manager

**Position Snapshot**

Location: Changi Business Park, Singapore

Company: Nespresso Regional

Type of contract: Permanent, Full-time

**Position Summary**

Joining Nespresso means embarking on a unique adventure within a growing and innovative company. At Nespresso, you will learn about our passion for perfection and for the exceptional, and about our values, which are guided by this same passion: Nespresso excellence.

We are looking for a SEA Ecommerce Operations Manager to be part of our exciting Nespresso Regional team. In this role, you will build a thorough view on how consumers are engaging with all Nespresso digital touchpoints through data and analytics, lead key Ecommerce projects and support markets to drive Ecommerce Channel growth in SEA.

**A day in the life of**
- Analyse & identify trends across the online customer journey, providing insight & recommendations to drive additional traffic & sales
- Work with and support markets in development of Ecommerce strategy
- Utilise multiple data sources and turn different data streams into a cohesive view of our customer to produce detailed digital business insights & analysis.
- Ensure the tracking of A/B & MV testing scenarios in partnership with the eCommerce Coordinator
- Continuously track and optimize online acquisition campaigns in partnership with the Acquisition Coordinator
- Ensure all eBusiness activities & KPIs are tracked and aligned with CRM team
- Provide detailed analysis of path to registration and path to purchase to improve conversion funnel
- Provide detailed analysis of merchandising zones performance to refine understanding of winning combinations (menu/pages/section/placement/creative)
- Work closely with markets to improve online customer journey
- Support and lead Operational Ecommerce projects in the S.E.A. markets
- Support in recruitment & onboarding of Ecommerce Managers in S.E.A markets
- Coach & guide the Ecommerce teams in markets
- Support market key projects including marketplace expansion and new digital channels including upgrades in markets
- Foster a Performance Lab community with the market's digital acquisition specialists
- Promote a culture of testing and optimizing digital media using data-driven insights
- Build Regional JBPs & proposals with tech & media partners; Google, Facebook, Affiliate, SEM/SEO
- Support new market openings with ownership on eCommerce function (Rollout, Analytics & Performance Marketing)
- Liase with internal teams (HQ eCommerce, IT and Markets) to define project task list, coordinate content, follow-up on implementation and participate in testing and validation
- Conduct induction and sharing of best practices & recommendations to new agent markets on Rollout, Analytics and Performance Marketing topics
- Foster a data-driven mindset among market's Digital stakeholders
- Promote a culture of testing (A/B testing, iterative approaches, etc...)
- Build awareness of existing Digital Analytics solutions and strategy
- Share Web Analytics insights and recommendation at market level and to the Global Community through available sharing platforms (e.g. Nespresso eCommerce Chatter Group)
- Deliver reports & dashboards to monitor the digital performance of the eChannel
- Produce regular reporting and periodic research into key consumer segments and digital product usage
- Conduct regular reviews on eCommerce business together with markets
- Define & Optimize main KPIs to support eChannels monitoring
- Setup & maintain regular eCommerce KPI reports to send to stakeholders
- Produce Monthly/Quarterly/Annual eBusiness KPI dashboards with associated insights.
- Actively share best practice learnings across markets and from Global on monthly basis

**What will make you successful**
- Degree in quantitative field such as Statistics, Mathematics, Econometrics, Applied Analytics, Operations Research, Accounting, Business Management, Economics, or Finance required
- 5-7 years of experience with web/mobile analytics, metrics gathering, reporting and analysis
- 3-4 years of experience with A/B and MV testing management
- Advanced proficiency in predictive modeling, forecasting and other statistical analyses.
- Advanced proficiency in Google Analytics, Excel, Cognos and related data-analysis software
- Advanced eCRM expertise.
- Stakeholder Management in a matrix organization
- Experience in a multi national, cross channel environment a plus