Product Marketing Manager, Matterport Asia Pacific

Product Marketing Manager, Matterport Asia Pacific - Singapore

**Job Description**:
COSTAR GROUP - PRODUCT MARKETING MANAGER, MATTERPORT ASIA PACIFIC - SINGAPORE

OVERVIEW

CoStar Group (NASDAQ: CSGP) is a leading global provider of commercial and residential real estate information, analytics, and online marketplaces. Included in the S&P 500 Index and the NASDAQ 100, CoStar Group is on a mission to digitize the world’s real estate, empowering all people to discover properties, insights and connections that improve their businesses and lives.

We have been living and breathing the world of real estate information and online marketplaces for over 35 years, giving us the perspective to create truly unique and valuable offerings to our customers. We’ve continually refined, transformed and perfected our approach to our business, creating a language that has become standard in our industry, for our customers, and even our competitors. We continue that effort today and are always working to improve and drive innovation. This is how we deliver for our customers, our employees, and investors. By equipping the brightest minds with the best resources available, we provide an invaluable edge in real estate.

Matterport, a CoStar Group (NASDAQ: CSGP) brand, is transforming the built world through its pioneering 3D digital twin and AI-driven spatial data platform. By combining immersive technology, precision data, and advanced visualization capabilities, Matterport empowers professionals across commercial real estate, hospitality, retail, architecture, design, and construction to market, manage, and analyse properties in entirely new ways.

As part of CoStar Group, one of the world’s leading providers of real estate information, analytics, and online marketplaces, Matterport benefits from the scale, innovation, and stability of a global technology leader with a growing European presence.

DESCRIPTION

The Manager, Product Marketing - Asia Pacific will play a key role in driving Matterport’s growth in the APAC region by localizing global marketing campaigns and tailoring them for Asia Pacific market audiences across all sectors Matterport serves.

RESPONSIBILITIES

Localisation & Market Adaptation

- Adapt and execute global marketing campaigns to align with Asia Pacific market trends, audience expectations, and regulatory requirements.
- Develop Asia Pacific-specific messaging, creative, and assets that communicate the value of Matterport’s platform across multiple industries, including real estate, retail, design, hospitality, and construction.
- Collaborate with global teams to ensure brand consistency while tailoring campaigns for regional cultural and business nuances.
- Translate global product launches and initiatives into locally relevant go-to-market strategies.

Campaign Development & Execution

- Manage the rollout of integrated B2B marketing campaigns across digital, content, social, and event channels for the Asia Pacific markets.
- Work closely with agencies, media partners, and event organizers to amplify Matterport’s brand visibility in the region.
- Produce localised case studies, customer stories, and thought leadership that highlight Matterport’s impact within key sectors.

Cross-Functional Collaboration

- Partner with Product, Sales, and Customer Success teams to ensure marketing activities align with APAC business goals and customer priorities.
- Support sales enablement through localized tools, presentations, and campaign assets.
- Collaborate with CoStar Group’s marketing organization to integrate Matterport messaging within broader CoStar campaigns.

Analytics & Continuous Improvement

- Measure and analyse campaign performance to assess effectiveness and ROI within the APAC market.
- Identify trends and insights to refine targeting, messaging, and creative strategy.
- Provide regular reporting and optimization recommendations to global marketing leadership.

Industry Engagement

- Represent Matterport at industry events, trade shows, and conferences, promoting the company’s leadership in spatial data and digital twin technology.
- Build relationships with industry partners, associations, and media to strengthen Matterport’s reputation in the APAC market.

QUALIFICATIONS

- Bachelor’s degree or equivalent experience required; Master’s degree in a related field preferred.
- Minimum 5 years of B2B product marketing, preferably within the SAAS industry, required.
- Proven success localising or adapting global campaigns for regional markets, preferably within technology, SaaS, or proptech sectors.
- Strong understanding of the Asia Pacific business environment and customer behaviour across multiple verticals.
- Excellent written, verbal, and presentation skills; ability to adapt messaging for diverse audiences.
- Data-driven approach with strong analytical skills and experience using marketing performance tools.
- Collaborative, resourceful, and thrives in a fast-paced, innovation-driven environment