Senior Executive, Media and Communications

1 week ago

Singapore INTELLECTUAL PROPERTY OFFICE OF SINGAPORE Full time

We are looking for an experienced communications professional who has a passion for media relations, corporate and internal communications.

You have a knack for sniffing out story angles that will get the attention of mainstream media and enjoy seeing through the entire process of garnering media stories - from researching and identifying story angles, to pitching stories, to arranging interviews, to monitoring and analysing media coverage.

**Key responsibilities**:
Frame messages
- Understand how to craft messages for different target audiences.Evaluate effectiveness of messaging efforts through research insights.

Plan and manage media publicity to secure impactful media stories
- Identify and build a bank of potential news stories that amplify the agency’s narrative and programmes.
- Identify relevant channels, story types, appropriate spokespersons, pitching strategy to secure media stories. Collaborate with partner agencies where applicable.
- Prepare media releases, factsheets, bios, media briefing documents, post event media coverage reports with mínimal guidance.
- Respond to routine queries on agency's services and policies in accordance to defined guidelines.
- Understand current news that the agency intends to communicate and determine if there is a sufficiently fresh news angle.Support media events to maximise positive coverage of the agency's policies and principals.

Manage media engagement

Assist, support and coordinate administrative and logistics for media cultivation programmes.

Corporate and internal communications

Prepare all corporate and internal communications materials including annual reports, corporate collaterals (brochures, fact sheets, videos, presentations, branding materials), staff announcements and organise staff townhalls amongst other things.

Cross team integration
- Work closely with the marketing communications and other IPOS teams to align messaging, develop story pipelines, integrate and coordinate communications work across all channels for maximum impact.Support ongoing integration work for the corporate communications and marketing communications teams to ensure clarity, synergies, and alignment of work processes.

Do you have what it takes? If you do, get in touch with us and we’d love to have a chat with you.

**Write to us if you have/are**:

- Relevant training in communications, journalism or marketing or its equivalent.
- Strong public relations or communications background with 4 years of demonstrable track record at an agency or in an in-house role with public / private sector agencies / companies.
- Outstanding writing skills with the ability to write in a journalistic style, with speed, clarity and simplicity. Proficiency in Mandarin Chinese is a plus.
- A skilled user of emerging technologies to augment communications work.
- A keen understanding of the local media landscape.
- Experience in cultivating local media.
- A creative thinker with a keen eye for detail.
- A strong team player with polished interpersonal skills.

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