Trade Marketing Executive

2 weeks ago

Singapore MAGNUM SPIRITS & WINE PTE LTD Full time

Started in 1999, Magnum Spirits and Wine has grown from humble origins to become one of Singapore's leading wine and spirit distributors. Trust is a key part of our business; we believe in building relationships with our brand partners and going beyond being a distributor. We act as professional representatives for each of the brands that we work with and we are constantly on the lookout for opportunities to extend their reach.

We also have a separate branch called 75CL.sg where we focus on wine retailing by connecting directly to end-consumer. At 75Cl.sg, we strive to provide quality wines at accessible prices by streamlining retail overheads and intermediary costs.

If you are a wine enthusiast looking to make an impact in the world of wine distribution, we invite you to explore career opportunities with Magnum Spirts and Wines. Together, we can continue to elevate the wine culture in Singapore and bring the joy of exceptional wines to every corner of the country.

Trade Marketing Executive is responsible for developing and executing marketing strategies focusing on building customer relationships to drive sales and increase product visibility. Work closely with sales teams, vendors, and partners to ensure alignment with brand objectives and implement strategies to optimise product placement and promotional support.

**Key Responsibilities**
- Understanding customers’ needs and working collaboratively to develop and execute joint marketing activities
- Manage trade activation and promotions, including planning and coordinating in-store activations and promotions, and analysing performance to optimize future efforts.
- Working with sales, marketing, and other departments to ensure alignment and consistency in branding
- Analyse market trends, competitor activities, and consumer behaviour to identify opportunities and plan strategic promotions and events
- Monitor and analyse the effectiveness of trade marketing activities and use insights to refine future strategies
- Manage budgets and expenses
- Work closely with major contracts or key accounts to foster strong business relationships
- Assist the sales team in achieving sales targets and objectives through effective support
- Address customer complaints and feedback positively to enhance service quality

**Requirements**:

- Minimum Diploma in Marketing, Communications, Business Management or related disciplines
- Competent in Microsoft Office Suite of Applications
- Good communication and interpersonal skills
- Creative and dynamic
- Strong analytical skills, critical thinking, and problem-solving skills
- Agile, with the ability to work well under pressure
- Team player
- Able to communicate effectively in Japanese to handle Japanese customers and suppliers

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