Brand & PR Manager

2 days ago

Singapore 99.co Full time

**Responsibilities**
- Build actionable plans and strategy leveraging PR to drive overall brand
- Help develop 99 Group as a credible authority and Key Opinion Leader by leveraging strong data sources that we have for media pitches
- Work closely with multiple stakeholders to assemble press kits, releases and media advisories, as well as craft media angles for different types of media
- Drive media engagement, cultivating new contacts and maintaining strong rapport with existing media and influencer contacts.
- Handle media queries to drive overall media coverage for 99 Group brand
- Support guerilla and brand marketing campaigns using PR as a driving force to create impact
- Work closely with the Brand team to ensure brand consistency
- Drive the planning and executing of PR events and campaigns
- Work closely with HR to drive and execute overall Employee Brand strategy
- Be the main spokesperson for external facing PR and Communications initiatives, including marketing activities on mainstream media
- Work alongside Brand & Marketing team for ad-hoc responsibilities or projects needed in the continuous growth of the overall brand

**Qualifications**
- Has experience in the media industry and is able to craft strong press kits that appeal to our media partners
- Has background in branding and understands the fundamentals of building a strong brand
- Has a strong growth-hack mindset and is relentlessly resourceful
- Organised and can keep to given deadlines
- Able to work well with internal and external stakeholders
- Has ability to lead across multiple teams and drive company-wide campaigns
- Extra points if you’re familiar with the property scene

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