Manager to Senior Manager, Strategic Communications

3 days ago

Singapore STB Singapore Tourism Board Full time

[What the role is]

The Singapore Tourism Board’s (STB) Communications Division resides within the Marketing Group. The team supports STB in the area of public relations, media engagement and marketing campaigns to drive corporate and destination messaging and safeguards STB’s corporate identity and reputation. As a Strategic Communications Officer, you will be responsible for shaping STB's corporate identity and keeping international and local travel trade informed of STB’s latest developments, through a variety of communications channels and strategies.

**[What you will be working on]**

**Corporate Marketing and Communications Plans**
- Oversee STB corporate website and the revamp exercise.
- Support the planning and production of STB’s Annual Report.
- Oversee Crisis Communications matters such as developing processes and communication plans to manage issues and crises, monitor, anticipate and advise on potential issues, conducting training for STB regional offices etc.

**Industry Engagement and Corporate Events**
- Oversee the organising and execution of corporate events such as the annual Tourism Industry Conference.
- You will be expected to form and maintain good relationships with fellow STB colleagues at HQ and regional offices at all levels; appointed agencies and vendors for marketing, PR, corporate events and research; and communications officers of other government agencies.

**[What we are looking for]**
- At least 3-5 years working experience in relevant fields
- Able to effectively plan, develop and execute communications plans to engage target audiences, such as through platforms like the STB website.
- Experience in developing and executing corporate and strategic communications plans to effectively drive the board’s strategic messages through various channels and platforms such as through social media, media channels, PR plans etc.
- Experience in events management
- Strong team player and collaborative with good interpersonal skills to manage both internal and external stakeholders
- Highly organised with strong project management and organisational skills
- Able to manage multiple projects and work well under pressure within tight timelines
- Meticulous eye for detail and processes
- A strong command of the English language
- Good writing, communication and presentation skills

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