B2b Social Media Manager
1 day ago
**WHO ARE WE?**
Kaliber is a performance marketing agency & consultancy composed of passionate digital marketers that offer thought leadership, world-class strategy, and execution for our fast-growth clients. We take major pride in learning & development for our team, sharing over $500M experience in digital advertising. Kaliber has a diverse portfolio of clients, a team of over 30 performance experts across 6 countries, and a welcoming company culture.
**ABOUT THE ROLE**
As a B2B Social Media Manager with over 3 years of experience, you will play a crucial role in developing and executing social media strategies to enhance brand visibility, engagement, and lead generation for our business-to-business (B2B) clients. You will be responsible for planning, implementing, managing, and monitoring our clients' social media profiles and campaigns across various platforms.
**RESPONSIBILITIES**
- **Social Media Strategy and Content Management (50%)**_
- Develop and implement B2B social media strategies in collaboration with clients.
- Create engaging content for various platforms, ensuring alignment with industry trends and client objectives.
- Optimize and manage social media profiles on LinkedIn, Twitter, Facebook, and other relevant platforms.
- **Campaign Execution, Analytics, and Community Engagement (35%)**_
- Plan and execute B2B social media campaigns, incorporating paid promotions, contests, and partnerships.
- Monitor campaign performance, analyze data using social media analytics tools, and provide actionable insights for continuous optimization.
- Foster meaningful engagement within the B2B community, responding to comments, interacting with influencers, and building connections.
- **Collaboration and Reporting (15%)**_
- Collaborate with cross-functional teams to align social media efforts with broader business goals.
- Generate regular reports for clients, highlighting the impact of social media efforts against predefined KPIs.
**IDEAL CANDIDATE**
- **Qualification and Experience**_
- Bachelor’s degree in Marketing, Communications, Business, or related field.
- Proven experience of at least 3 years in B2B social media management.
- **Technical and Soft Skills**_
- In-depth knowledge of social media platforms, algorithms, and best practices.
- Experience with social media management tools and analytics platforms.
- Familiarity with paid social media advertising and campaign management.
- Experience in using Project Management software (preferably ClickUp)
- Excellent written and spoken interpersonal skills; with exceptional presentation skills and can clearly articulate your ideas, designs, and suggestions
- You pay strong attention to detail and have a keen eye for aesthetics
- You are a strong team player who can collaborate effectively with different stakeholders
- **Personality Traits**_
- Demonstrates Kaliber’s core values — transparent, communicative, people-centric, and possesses expertise in ones craft
- Engages proactively within a team environment
- Ability to use initiative and work without a high level of supervision
- Ambition to understand the business and what drives performance
- Excellent attention to detail
- Ability to work in a fast-paced environment
- Quality driven, consistently aims to uphold high standards
- Maintains strict discretion and confidentiality
- Ability to navigate matrixed relationships, manage numerous partners, and coordinate resources to deliver desired outcomes
**BENEFITS**
- Hybrid-Remote set up
- Flexible working hours and arrangement
- Paid time off, including sick leaves and emergency leaves - on top of your local public holidays
- Provision for company-owned laptop
- Bi-annual performance and salary reviews
- Above
- Market Salary
- Work day-to-day with world-class marketers
- Phenomenal team culture
- More to come
Schedule:
- Day shift
- Monday to Friday
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