Regional Marketing Manager

2 days ago


Singapore SOURCEO PTE. LTD. Full time

Work with the MDs/sales leads to develop and execute the marketing plan for the regions
- Take ownership of regional marketing execution, coordination of internal and external resources and reporting
- Focus on contact acquisition by amplifying awareness in key markets
- Drive regional lead generation activities and partner with regional sales teams to drive demand amongst our target customer segments
- Provide regular, detailed reports on activities and key marketing metrics
- Maintain an excellent understanding of Company 's products, clients and competitors
- Work with external agencies, industry associations, and vendors to execute PR and marketing campaigns
- 5+ years B2B experience in marketing
- Able to demonstrate robust digital marketing techniques including PPC and SEO
- Understanding of PR and media relations, there is marcomm element to this role
- Be a strong social marketer with a sound understanding of planning; execution; and reporting across Twitter & LinkedIn
- Experienced in multichannel marketing and marketing best practice including physical event management and execution
- Experienced in content-led demand generation
- Able to identify suitable customer case study opportunities
- Proficient in HubSpot
- Adept in reporting using Google Analytics
- PR and design agency management experience
- Proficient in WordPress
- Design capabilities a bonus



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