Deputy Manager

**Overview**

The Deputy Business Development Manager will play a key role in driving partnerships, brand visibility, and student enrolment growth for the school. This role involves building strategic collaborations with corporates, preschools, and agents, managing educational events, and ensuring the school maintains a strong presence in both local and international markets. The incumbent will also oversee the execution of business tie-ups, corporate engagement activities, and lead acquisition initiatives to support overall admissions targets.

**Responsibilities**

Corporate Connect/ Preschool Connect
- Identify and engage with corporates and preschools for potential business tie-ups and referral partnerships.

Build, update, and maintain a comprehensive database of all partnership accounts (new and existing).
- Arrange and conduct meetings or presentations with HR representatives of corporate organizations and heads of preschools/playgroups.

Negotiate and finalize discount structures, ensuring proper documentation through MOUs.
- Monitor, track, and manage the renewal of MOUs; follow up proactively on expired or expiring agreements.
- Collaborate with corporate organisations for joint promotional activities and employee engagement events.
- Coordinate with the Marketing Team to design and disseminate EDMs to all corporate and preschool partners.

Liaise with organizations to facilitate Leadership Lecture Series, Internship, and Mentorshipprojects for students.

Education Fairs/Exhibitions
- Identify and evaluate opportunities for brand promotion through educational fairs and exhibitions.
- Coordinate with external event companies to plan and execute school participation in local and international fairs.
- Organize and represent the school in educational meets and networking events across key target markets.
- Collaborate with overseas agents and education partners to create new opportunities for international admissions and institutional collaborations.

Campus Events (Open House)
- Plan, organize, and execute monthly Open House events across campuses to engage prospective parents and students.
- Coordinate with the MarketingTeam on event promotions, mailer campaigns, and creative requirements.
- Liaise with the Academic Team for curriculum presentations and teacher participation during events.
- Oversee day-of-event logistics, ensuring smooth coordination and successful execution of all event activities.

Agents (Other markets)
- Identify and onboard new student recruitment agents across key international markets.

Build and maintain strong, trust-based relationships with agents to drive student enrolments.
Coordinate and participate in overseas education fairs in collaboration with agents and partners.
- Train and guide agents on the school’s admissions process, ensuring adherence to EduTrustand compliance requirements.
- Support agents with marketing materials, event participation, and regular performance updates.

Admissions Acquisition
- Generate leads through onsite and offsite activities, education fairs, and promotional events.
- Provide admissions counselling to acquired leads, ensuring high conversion rates and positive parent experience.
- Collaborate closely with the Admissions Team to align outreach activities with overall enrolment targets.
- Track and report on lead performance, conversion rates, and ROI from various business development initiatives.

**Key Competencies**
- Strong communication, presentation, and negotiation skills
- Excellent relationship-building and stakeholder management

Event planning and execution skills
- Understanding of the education sector, including admissions processes and compliance requirements

Data-driven and organized, with strong attention to detail
- Ability to work cross-functionally with marketing, academics, and admissions teams

Pay: $4,000.00 - $5,000.00 per month

Work Location: In person