
Ecommerce Executive
4 days ago
**Key Responsibilities**:
**TikTok Campaign Management**
- Plan, execute, and optimize TikTok campaigns
- Coordinate product focus, promotional mechanics, and timelines with internal teams
**Affiliate & Creator Management**
- Recruit and manage TikTok affiliates and creators
- Coordinate campaign briefs and ensure timely posting of affiliate content
- Track and analyze affiliate performance metrics
**TikTok Ads Management**
- Set up and optimize TikTok Ads to drive awareness, engagement, and conversions
- Monitor ad budget, audience targeting, creatives, and ad performance
**Data Analysis & Reporting**
- Track campaign and ad performance across metrics such as CTR, CVR, ROI, and reach
- Generate performance reports and provide actionable insights to improve results
**Collaboration & Coordination**
- Work closely with design, marketing, logistic, customer service, and eCommerce teams to align TikTok strategy with brand goals
- Liaise with platform representatives (e.g., TikTok KAM) for support and insights
**Requirements**:
- Diploma or Degree in Marketing, Business, or related field
- 1-2 years of experience in e-marketplace operations or digital marketing with hands-on experience in TikTok, Shopee, or Lazada platforms and/or managing TikTok creators or affiliate programs preferred.
- Strong analytical skills with proficiency in Excel or Google Sheets
- Familiar with TikTok Ads Manager and creator marketplace tools
- Creative mindset, self-driven, and able to work in a fast-paced environment
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