Sales & Marketing Manager (FMCG - Healthcare Products)
1 week ago
Sales & Marketing Manager (FMCG – Health Supplements)
We are seeking a Sales & Marketing Manager to join our team. In this full-time role, you will be responsible for driving the company's sales and marketing strategy, with a focus on expanding our market share.
Main Functions & Responsibilities:
- Identify opportunities, client needs and develop/ implement effective sales strategies
- Develop efficient channel strategies and plans to achieve sales targets
- Regular business review with major channels (key accounts) and distributors
- Monitor sales progress to achieve monthly KPIs in terms of Sales, Marketing, Distribution, and Speed to Market.
- Lead the distributor to achieve business objectives to penetrate into new outlets within the assigned channel
- Work with Distributor to ensure healthy stock levels and address all stock matters in trade/ warehouse
- Perform research to identify new potential customers and proactively seek new business opportunities in the market
- Cultivating relationships with potential clients and maintaining strong relationships with existing ones
- Monitor and analyze performance metrics and suggest improvements
- Prepare monthly, quarterly and annual sales forecasts
- Establish and adjusts selling prices by monitoring costs, competition, supply and demand
- Manage short expiry inventory
- Work closely with Marketing to roll out promotional plans
- Manage marketing needs and budget to build company's brands
- Communicate in time with all Customers and Distributors on yearly events, promotions
- Analyse and evaluate effectiveness of each project to develop sales plan
What we're looking for
- Minimum 5 years of proven experience in a sales or marketing management role, preferably within the medical/healthcare industry
- Strong strategic planning and execution skills with a track record of delivering tangible results
- Excellent interpersonal and communication skills
- Proficient in data analysis and using insights to inform business decisions
- Entrepreneurial mindset with a passion for driving growth and innovation
- Degree in Marketing, Business, or a related field, or equivalent work experience
- A team player and a motivational leader
- Bilingual in English and Mandarin will be a bonus (to liaise with Chinese speaking clients / counterparts)
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