Marketing Executive

3 days ago

Woodlands North Region, Singapore myFirst Full time $60,000 - $120,000 per year

myFirst is a dynamic and innovative technology start-up company specializing in the development and distribution of cutting-edge consumer electronics, with a focus on creating innovative products for children. Committed to excellence and innovation, we are dedicated to providing high-quality, safe, and engaging products that enhance the lives of families around the world.

Position Overview:

As our Marketing Executive, you'll be instrumental in developing and executing marketing strategies that drive growth and elevate our brand presence. A key part of the role involves reaching out to potential brand partners for collaboration opportunities and managing those relationships. You'll work closely with cross-functional teams to create compelling campaigns, analyze market trends, and handle various marketing initiatives.

JOB DESCRIPTIONS:

  • Develop and implement marketing strategies and campaigns.
  • Reach out to potential brand partners and secure collaboration opportunities.
  • Negotiate and manage partnerships with brand collaborators (KOL, Influeners etc)
  • Handle the social media accounts
  • Create engaging content for digital and traditional channels.
  • Manage marketing budgets and track campaign performance.
  • Collaborate with internal teams to align marketing efforts with business goals.
  • Plan and execute events, webinars, and promotional activities.
  • Works with other brands for cross-branding collaborations
  • Pitch to media and journalist

JOB REQUIREMENTS:

  • Diploma/Degree in Marketing, Business Administration, or a related field.
  • Minimum of 2 years of experience in PR marketing, event marketing, social media or trade marketing.
  • Basic understanding of digital marketing tools and techniques.
  • Excellent communication and analytical skills.
  • A strong command of the English language
  • Able to adapt to fast-paced environments and comfortable with multi-tasking on several complex goals.
  • Enthusiastic about technology with a good amount of tech-savviness
  • Experienced or keen interest to work in a Start-Up in early stage

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