Manager (Marketing) | 1 Year | Bugis - Up to 6K

2 weeks ago

Central Region, Singapore PERSOL Full time $80,000 - $120,000 per year

Job Responsibilities:

You will be working as a Manager (Marketing) under the Digital Experience (DE) division to support NLB's marketing initiatives, including, but not limited to the development and implementation of loyalty and MarTech strategies, as well as other efforts promoting branch initiatives.

What you will be working on:

  • Support in the development and execution of NLB's loyalty and retention marketing tactics
  • Support the design and deployment of MarTech-enabled customer journeys to drive engagement and usage of NLB's offerings
  • Work with internal stakeholders and external vendors to plan, produce and execute marketing efforts/campaigns to publicise branch initiatives
  • Develop marketing collateral, including brochures, presentations, and digital content for the various initiatives and products
  • Support in the management and application of tagging to all product and marketing assets on digital touchpoints to aid in resource, collection, and programmes discovery across all NLB's owned channels, touchpoints, where applicable
  • Conduct market research to identify trends, customer preferences, and competitor activities for the various initiatives and products
  • Assist in organising and executing marketing campaigns, events, product launches and distribution of collateral
  • Monitor and analyse marketing performance metrics to optimise campaigns

Job Requirements:

  • Candidates from Marketing, Advertising, Business Management, or Communication/New Media-related courses are preferred
  • At least 1-3 years of experience in digital marketing
  • Experience in designing customer journeys and deploying loyalty marketing tactics advantageous.
  • Excellent communication, stakeholder and project management skills
  • Strong writing, design and presentation skills
  • Strong analytical skills and experience with data analytics and reporting
  • Experience with graphic design tools (e.g. Canva, Adobe Illustrator, Adobe Photoshop) would be advantageous
  • Self-starter who is comfortable working collaboratively and iteratively to contribute to team goals

Interested candidate please click on the following link to begin your job search journey and submit your CV directly through the official PERSOLKELLY job application platform - GO Mobile.

We regret to inform that only shortlisted candidates will be notified.

By sending us your personal data and curriculum vitae (CV), you are deemed to consent to PERSOLKELLY Singapore Pte Ltd and its affiliates to collect, use and disclose your personal data for the purposes set out in the Privacy Policy available at You acknowledge that you have read, understood, and agree with the Privacy Policy.

PERSOL Singapore Pte Ltd
• RCB No E
• EA License No. 01C4394
• Reg. R , EMILY YEO CHU YU

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