Branding Executive

3 days ago


Singapore MediGlow Full time $60,000 - $180,000 per year

About the Role:

As a Branding Executive, you will play a key role in developing and refining our brand identity, enhancing our visual presence, and supporting marketing campaigns. You should have hands-on experience across branding, digital marketing, and analytics while contributing to real projects that drive awareness and bookings through our website.

Responsibilities:

  • Conduct a brand audit and provide recommendations for improving brand identity and visual consistency.

  • Develop a basic brand guide, including:

  • Logo usage guidelines

  • Colour palette

  • Typography

  • Tone of voice

  • Create a competitive brand positioning map and gather customer perception insights.

  • Prepare a social media content calendar and a campaign plan.

  • Recommend marketing funnel and lead generation strategies.

  • Design a basic marketing analytics dashboard (template or setup guide).

  • Plan and execute one marketing campaign to drive awareness and bookings via our website.

Requirements:

  • Strong interest in branding, design, and digital marketing.

  • Basic understanding of graphic design tools (e.g., Canva, Adobe Illustrator, Photoshop) is an advantage.

  • Familiarity with social media platforms and marketing tools.

  • Good analytical and research skills.

  • Creative, detail-oriented, and proactive in taking initiative.

  • Hands-on experience in branding and marketing execution.

Remuneration : per project.



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