Head of Social Media

1 day ago

Central Region, Singapore a4e9da33-c067-4eb6-82c9-509a02600140 Full time $80,000 - $120,000 per year
Job Responsibilities:

Content and Creatives

  • Lead the creation and curation of high-quality digital, print, and video content, ensuring alignment with brand and campaign objectives.
  • Manage and guide content creators, editors, and designers to deliver accurate, engaging, and impactful materials on time.
  • Oversee quality assurance through structured review, proofreading, and fact-checking systems to maintain consistency and excellence.
  • Support business development and marketing initiatives with creative strategies, decks, and campaign materials that drive results.

Social Media

  • Develop and execute integrated social media strategies that strengthen brand visibility, engagement, and lead generation.
  • Plan, manage, and analyse performance of social campaigns across platforms like LinkedIn, Instagram, Facebook, TikTok, Xiaohongshu, Lemon8 and other channels.
  • Lead influencer marketing initiatives, including influencer identification, outreach, negotiation, campaign execution, and performance tracking.
  • Craft engaging content calendars and messaging frameworks that align with brand voice and campaign objectives.
  • Use analytics tools to measure campaign performance and optimise for audience engagement and growth.
  • Manage creative resources and external partners to deliver high-quality social content and influencer collaborations on time and within budget.

⁠Management & Administration

  • Supervise and mentor team members while establishing efficient workflows, reporting systems, and project standards using tools like
  • Oversee campaign documentation, KPI tracking, budgets, and vendor contracts to ensure accuracy, accountability, and compliance.
  • Collaborate with the COO and department heads to refine internal processes, SOPs, and productivity frameworks that enhance team efficiency.
  • Contribute to expanding service capabilities, identifying new opportunities, and aligning resources with strategic goals.
Requirements:
  • Min. 5 years of hands-on social media experience, with at least 2 year in a leadership or management role.
  • Demonstrated success running impactful campaigns for various sectors, including B2B, B2C, and government.
  • Strong understanding of content planning, paid social platforms, key performance metrics, and storytelling techniques.
  • Experience leading teams and managing multiple clients with shifting timelines and priorities.
  • Confident communicator with senior stakeholders and capable of presenting performance insights clearly.
  • Proficient with emerging social media trends and technologies (AI-enhanced targeting, etc.)

HOW TO APPLY:

Interested applicants, please click on "Apply Now". We regret only shortlisted candidates will be notified.

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