Senior Strategic Channel Manager

6 days ago

Singapore Singtel Full time $90,000 - $120,000 per year
Senior Strategic Channel Manager

Date: 22 Sept 2025

Location: Singapore, Singapore

Company: Singtel Group

An empowering career at Singtel begins with a Hello. Our purpose, to Empower Every Generation, connects people to the possibilities they need to excel. Every "hello" at Singtel opens doors to new initiatives, growth, and BIG possibilities that takes your career to new heights. So, when you say hello to us, you are really empowered to say…"Hello BIG Possibilities".

Make an Impact by

Channel Development & Ecosystem Growth

  • Recruit, onboard, and transform mobile specialists, AI resellers, and cybersecurity partners.
  • Execute go-to-market strategies for postpaid business mobile, AI solutions, and cybersecurity portfolios.
  • Build strategic alliances with distributors, industry associations, and SME trade partners.

Partner Enablement & Training

  • Develop partner playbooks, workshops, and certification paths.
  • Upskill resellers on 5G, AI, and cybersecurity compliance.
  • Drive co-marketing and co-selling initiatives tailored to SME growth industries (retail, F&B, logistics, healthcare, professional services).

Sales Growth & Revenue Delivery

  • Own channel KPIs for acquisition, retention, and win-back.
  • Drive cross-sell/upsell opportunities (e.g., mobile with AI, cybersecurity add-ons).
  • Deliver accurate sales forecasts and ensure pipeline health across partner ecosystem.

Market Development & Thought Leadership

  • Position Singtel as the trusted SME digital transformation partner aligned with Singapore's Smart Nation agenda.
  • Track competitor movements and recruit talent from rival channels for win-back strategies.
  • Represent Singtel at partner events, SME seminars, and tradeshows

Skills for Success

  • Bachelor's degree in Business, Marketing, or related field
  • 7–10 years in channel strategy, partner development, or sales leadership.
  • Proven success in transforming reseller channels in telecom/ICT/enterprise technology.
  • Strong grasp of enterprise mobility, AI adoption for SMEs, and cybersecurity landscapes.
  • Excellent ecosystem-building, negotiation, and stakeholder management skills.
  • Strong Office Skills (Powerpoint, excel)
  • Basic understanding of Tableu or other dashboard or reporting tools
  • Analytical mindset with experience using CRM and PRM platforms (Salesforce, PartnerPortal)
  • Strategic Thinking & Planning
  • Relationship Building & Influence
  • Results-Orientation & Accountability
  • Cross-Functional Leadership
  • Adaptability & Problem-Solving

Rewards that Go Beyond

  • Flexible work arrangements
  • Full suite of health and wellness benefits
  • Ongoing training and development programs
  • Internal mobility opportunities

Are you ready to say hello to BIG Possibilities?

Take the leap with Singtel to unlock new opportunities and accelerate your growth. Apply now and start your empowering career

We are committed to a safe and healthy environment for our employees & customers and will require all prospective employees to be fully vaccinated.

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