Marketing & e-Commerce Intern

3 days ago


Singapore River bb13b47a-a71b-4795-a89b-a607f3507ca2 Full time $6,000 - $12,000 per year
About DARLIE:

DARLIE is a trusted oral care brand, promoting healthy smiles, enabling everyone to be always at your best self. With a well-established presence in Singapore, DARLIE is omni-present in both retail stores and leading e-commerce platforms. Join our team to gain hands-on experience in a fast-moving consumer space and be a part of our growth vision.

Role Overview:

We are looking for an enthusiastic, resourceful and detail-oriented marketing intern to support our consumer & online activities - assisting in launches, campaign planning & execution, supporting promotional activities across retailers & key marketplaces just to name a few. You will work closely with the Commercial team to learn the ropes of strategizing, planning & execution.

Key Responsibilities:

1.     Collaborate with the Commercial team (Sales & Marketing) on strategies & coordination of campaigns & promotions in e-commerce platforms such as Shopee, Lazada, Tik Tok, Redmart, FairPrice Online, Watsons Online etc

  • Manage and enhance store experience, includes product naming, curating content and creating assets such as web banners, product images and key product attributes.
  • Collaborate with the e-fulfilment agency on store updates and monitoring to ensure visuals & store layouts are executed in a prompt manner & shopper journey funnel is seamless.
  • Support the Commercial team with livestreams arrangements, Affiliates Marketing, KOL Conversion Campaigns etc.
  • Support in customer review management and responding to queries when required
  • Help with backend portal management (e.g., Seller Centre)
  • Track key competitor activities during promotional periods - digit sales, payday sales etc.

2.     Shadow Marketing team in Campaign Planning & Operations

  • Duties may include helping with in-store point of sale materials, KOL campaign curation - finding profile suitability and reporting.
  • Prepare and pack promotion kits for KOL seedings.
  • Update on competitors' activities

3.     Reporting and Others:

  • Quarterly competitors' price audit and e-Comm landscape update
  • Champion sourcing of premiums for monthly promotions
  • Support the team with any other commercial-related matters.
Skills Required:
  • Basic understanding of e-commerce environment (Shopee, Lazada, Tiktok Shop, etc.)
  • Good Excel/Google Sheets/PowerPoint knowledge
  • Knowledge of Canva and Adobe Photoshop/Illustrator will have added advantage
  • Analytical mindset with strong attention to details and data accuracy, with an interest in performance tracking
  • Proactive, resourceful, independent, responsible, eager to learn, team player and good time management
  • Communication skills to coordinate with cross-functional teams
  • Strong creativity is a plus point
Preferred Background:
  • Pursuing or completed a degree in Business, Marketing, E-commerce, or related field
  • Prior internship or coursework in e-commerce/ marketing is a plus
Contract Period:
  • 3-6 months

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