Marketing Executive
7 days ago
Job Description:
Advertising and Promotions
- Liaise with Creative/Ad agencies in the production and execution of digital and print ads that align with sales objectives for events, roadshows and online campaigns.
Digital
- Manage the full digital suite including planning, buying and optimizing digital campaigns and promotions.
- To be always on the look-out for new media platforms, ad formats and innovative concepts to be the market trend setter.
- Analyse data from campaigns and provide insights to market trends.
Events and Roadshows
- Manage and execute events and roadshows, including the sourcing for venue, event collaterals, set up, engagement and briefing of all parties involved to drive the event to succession.
- Contractor and agency management including getting quotations, briefing relevant vendors on campaign/event objectives/requirements on the execution of the campaign/event.
CRM
- Lead and manage customer database management systems.
- In-depth analysis with leads management and data mining tools.
Collaterals and showroom related
- Assist with the production and design of marketing collaterals such as spec sheets, festive collaterals.
- Management of showroom related tasks and equipment, including festive decorations.
Any other duties that may be assigned from time to time.
Job Requirement:
- Diploma/Degree in Marketing preferred
- Experience in collateral production, digital and project management
- Proficiency in Photoshop, Indesign, Illustrator and Microsoft Office
- Excellent organisational, presentation and interpersonal skills
- Ability to lead projects and campaigns independently and also work well in a team
- Meticulous with high attention to detail and able to meet tight deadlines
- At least 2 years of working experience in related fields preferred
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