senior creative content executive
1 week ago
We're on the lookout for individuals who are passionate about fashion, think outside the box, and have an eye for innovation.
Unleash your potential with us, and join us as we create joy and excitement in our global community to empower people to express themselves freely through fashion.
RESPONSIBILITIES
- Develop seasonal storytelling and campaign strategies
- Source fashion trends and create engaging content for various channels
- Produce dynamic content for online and offline platforms to drive engagement
- Edit material to adhere to company's style guidelines
- Ensure headlines capture the essence of the story and captivate readers
- Stay updated on trends to provide multiple teams with relevant insights for digital campaigns
- Ensure all content aligns with brand guidelines and tone
- Direct creative influence seasonally and manage content calendar and deadlines
- Implement Local and Global campaigns and oversee content from conception to completion
- Collaborate with teams to create user-generated microsites and leverage analytics for content optimization
- Work independently / with stylist and models to direct shoots
- Stay up to date on fashion, style news, runway, and industry trends for product selection, stories, videos and social engagement
- Support any ad-hoc projects when required
REQUIREMENTS
- Must possess experience in content creation roles pertaining to fashion and/or style
- Creative abilities to think beyond traditional editorial approaches; to include community-building platforms, video-production and editorial photography
- Excellent time management, communications, judgment, decision-making, presentation, human relations and organizational skills
- Have a strong portfolio, be Mac (Adobe Photoshop, Muse, Indesign) and Fashion literate with a strong passion for photography
- Videography and video editing skills are highly advantageous
- Must be a team player and able to work in fast paced retail environment
- Able to work on after office hours and weekends if required
- Comfortable and willing to travel overseas
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