Merchandising Manager
3 days ago
Responsibilities:
Team Management & Leadership
Lead, coach, and manage a team of 25-30 merchandisers and promoters across islandwide
- Develop clear KPIs and ensure accountability through regular reviews and market audits.
Recruit, train, and retain top merchandising and promoter talent.
Retail Execution & Compliance
Ensure planogram compliance, product availability, and in-store visibility standards.
- Drive flawless execution of spacebuys, promotions, and point-of-sale materials.
Conduct regular store checks to ensure trade marketing activities are properly executed.
Promotions & Activation Execution
Plan, coordinate, and execute roadshows, GWP programs, and promoter-led sampling activities.
- Manage promoter schedules, training, and performance to ensure engaging consumer experiences.
- Ensure promotional inventory and premiums are well-managed and accounted for.
Operational Excellence
- Oversee daily field operations, route planning, and resource allocation.
- Implement productivity tools, trackers, and reporting systems to drive efficiency.
- Manage merchandising and activation spacebuy budgets effectively, optimizing cost-to-serve.
Requirement:
- Minimum 3 years of FMCG operations/merchandising/activation experience, with at least 3 years in a managerial role.
- Strong experience in managing both merchandising operations and consumer-facing activations (roadshows, GWP, sampling, promoters).
- Proven track record in people management, retail execution, and promotional event delivery for MT customers, esp FairPrice
- Collaborates closely with merchandisers and actively provides hands-on support in merchandising when needed
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