Customer Experience Marketing Manager

**Location**
- Singapore, Central Singapore**Job Type**
- Permanent**Salary**
- $8,000 - $10,000 Per Month**Date Posted**
- 5 hours agoAdditional Details

**Job ID**
- 141779**Job Views**
- 1Roles & Responsibilities

**Roles & Responsibilities**

As part of the Strategic Services team, the **Customer Experience Marketing Manager** is responsible for the effective implementation of the strategic digital marketing transformation consultancy projects to Emarsys new and existing customers.

**YOUR AREA OF RESPONSIBILITIES**

**Business**
- Independently own and deliver data driven Customer Experience (CX)/Customer Journey roadmaps for Strategic & Production marketing services packages which include discovery, planning and ongoing strategic & production support to new and existing clients
- Act as a consultant, Emarsys Strategy Expert Collaborate & with New Business teams and Service Consultants to position services to prospective clients
- End to end delivery of strategic marketing services, with a focus on lifecycle strategy, Emarsys technology adoption & customer experience.
- Deliver Loyalty and Strategic services package in collaboration with Project managers and production teams.
- Derive and present strategies, roadmaps and implementation plans for cross-channel customer-centric personalized communication programs for Emarsys clients
- Train and enable in-house marketing teams through sets of customized on-site enablement workshops and training sessions

**Collaboration**
- Collaborate closely with Customer Experience Specialists, Service Consultants, New Business team and Client Success Specialists on conception and implementation of marketing strategies for our customers
- Independently and effectively support and collaborate with the client’s in-house marketing, data and customer service departments

**Project Management**
- Competently use and implement Emarsys’ Customer Experience mapping and Operational Assessment tools (use of additional consulting tools as necessary)
- Ensure visibility of project progression to allocated Project Manager

**Performance and Success Indicators**
- Professional services bookings for the Asia Pacific region (primarily SEA and ANZ)
- Retention of Professional Services and existing clients service packages in the Asia Pacific region (primarily SEA and ANZ)
- Respected SME and trusted advisor in marketing strategy
- Drive adoption of our platform capabilities in line with the project delivery
- Tangible and lasting impact of the implemented programs

**YOUR PROFILE**
- 8 years of working experience in Marketing in a retail or e-commerce driven environment, both online and offline.
- University degree or above
- Hands-on experience in designing and implementing CRM, marketing campaigns, e-commerce and digital transformation projects in the B2C environment in Asia Pacific (preferred e-commerce and retail in SEA and/or ANZ markets)
- Hands on experience in working with a variety of retail brands across various Asian markets and in driving customer experience - retention marketing focused
- Experience in B2C. Both B2C and B2B is a plus In-depth knowledge of Retail Marketing processes and strategies
- Exceptional presentational skills - ability to present to and engage a variety of stakeholders and across different cultures.
- Ability to fully understand the client’s business needs, synthesize requirements and branding into actionable marketing strategies and processes
- Strong marketing experience with hands on experience on driving end to end marketing strategies in Retail
- Hands on loyalty program management and trade
- Experience in managing different brands and industries, particularly Fashion, Cosmetics, Beauty, MNC or Travel Industry
- Embraces technology and change - flexible working mindset and enjoys working in an evolving multi-cultural environment, driven by technology and change
- Able to work independently and self-motivated individual. Highly responsible, proactive and positive mindset is a must
- Excellent team player and ability to instill positive inspiration in teams
- Good with data - data analysis skills, knowledge of BI and good command of reporting skills
- Fluent and impeccable English is a must

Tags

customer

experience

marketing

manager