Strategic Planning Director

2 days ago

Singapore CHEIL SINGAPORE PTE. LTD. Full time

Established in 1973 with headquarters in Seoul, South Korea, Cheil Worldwide is one of the world’s leading integrated marketing communications networks, with more than 6,800 employees globally in more than 54 offices in 46 countries.

**Strategic Planning Director
**Key Responsibilities**:

- Define problems and challenges for client’s brands based on in-depth situation analysis.
- Design and structure researches and gather data to identify powerful insights.
- Leads strategic thinking for pitches and new business projects.
- Develop full scale strategy for local/regional marketing communication campaigns.
- Create effective digital strategies based on in-depth knowledge/understanding of data and platforms.
- Conceptualize and manage a complex, multi-channel campaign across the various phases of the funnel/consumer journey
- Prepare for the powerful presentation based on the expertise in using various documentation tools.
- Work with your direct reports and colleagues within primary area of specialty and across other specialty areas to create, present and execute communication plans for assigned client brands
- Serve as first level coach and supervisor to one or more planners to support their knowledge of agency, client, vendor and industry basics as well as their overall skill development in the execution or monitoring of experience plans
- Think beyond traditional solution for brands.
- Lead clients meeting as a project leader.

**Key Requirements**:

- 12+ years of experience in the integrated marketing communication business in the planning function
- A proven track record of delivering highly effective large scale communication initiatives
- Experienced in holistic digital campaigns that cuts across paid, owned, earned digital touchpoints
- Excellent client management skills
- Vocal and confident disposition
- Possess strong presentation skills
- Hold a Bachelor’s degree at minimum

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