Brand Manager

**Location: Singapore**
**Reports to: General Manager**

**About Our Client**

Our client is a curator of extraordinary, independently grown spirit brands - bringing a disruptive approach to beverage distribution in APAC.

Blending an unparalleled portfolio, with notable bartenders and educators, a customer focus, and the Region’s most prominent hospitality partners. With over 100 people in 8 offices across APAC, our client manages the exclusive distribution of a portfolio of more than 600 craft spirits, cocktail ingredients, bar tools and glassware.

**About You**

You have an entrepreneurial spirit, a creative flair, commercial mind and are a highly motivated professional with the ability to brainstorm, plan, present and execute brand activations with a passionate and dynamic team in a high-energy industry.

You prefer to work outside the confines of a cubicle and enjoy socializing and meeting new people. You get a lot of satisfaction from helping others and enjoy human connections and a sense of community. You are responsible and proactive, hold yourself accountable, and possess the ability to speak to anyone - sharing your passion about the drink’s world.

**About the Role**

As Brand Manager you will be a gatekeeper of extraordinary brands, sharing your passion of the spirits world by creating innovative brand and customer experiences through strategic and day-to-day marketing initiatives and campaigns.

You will report to the GM of the Market team but will also have a dotted line into the APAC Head of Marketing and work collaboratively with the wider APAC team.

This is an exciting time to join a growing team of different functions across the APAC Region - Brand Management, Corporate Communications & Marketing, e-commerce...

Your day-to-day will be diverse and fast-paced and you will be asked to work alongside other business functions (i.e., Sales team) to deliver exciting campaigns and projects for our partner brands and to continue to build our client’s brand.

Responsibilities include (but not limited to):
Shape and communicate the brands’ stories and develop and execute brand strategies to a high standard

Translate, and adapt brand strategies into marketing plans and go-to-market strategies while optimizing spending

Engage in storytelling to bring the brands to life by engaging with target stakeholders via communication efforts in online, social and digital creative development, and management and execution of events and trade activations

Ensure all brand and key strategies are in line with overall business strategies without compromising brand integrity

Measure, provide insights and analyze the effectiveness of activations to assess ROI and KPIs to stakeholders

Manage and coordinate executions with multiple external stakeholders

Devise innovative growth strategies and identify opportunities to optimize the brand’s volume and revenue growth

Develop tactical, high-impact sales and promotional plans to meet business targets

Contribute to regional and global initiatives in improving current brand/business performance

Prepare and manage performance-led summary reports for various brands

Manage, track and evaluate Brand A&P investment

Nurture relationships with the brand principal and marketing team

Work with marketing coordinators across APAC to deliver brand activations and events

Provide inputs for strategic brand plans and decision-making

Project a positive company image, representing our client

Maintain a positive & collaborative working environment helping clients and coworkers whenever possible

Five years of proven experience in marketing, preferably in the international spirits, beverage or fast-moving consumer goods sectors

Tertiary qualification in marketing, business or other related disciplines.

Possess excellent communication and presentation skills, and can engage with a diversity of people

Takes initiative to problem solve quickly and with mínimal disruption

Flexible and can multi-task in a demanding, fast-paced environment

Meticulous and has an eye for detail

Comfortable with all marketing disciplines, including working with creative agencies

Possess a positive energy, a “can-do” attitude, and thrive in a growing atmosphere

Able to maintain high energy levels and professionalism with all types of clients

**Compensation And Benefits**

Unlimited career opportunities and growth potential within a thriving and growing group across APAC

Attractive base salary

Work in an unconventional office with an amazing team of passionate people

Generous annual leave package in addition to public holidays

Equity opportunity in the organization

Medical insurance coverage

Four-week paid sabbatical after 5 years of service in the company

Accela Recruitment Services Pte Ltd
EA License: 15C7529EA
Personnel No: R22107085