Performance Marketing Manager

**WHO ARE WE?**

Kaliber is a performance marketing agency & consultancy composed of passionate digital marketers that offer thought leadership, world-class strategy, and execution for our fast-growth clients. We take major pride in learning & development for our team, sharing over $500M experience in digital advertising. Kaliber has a diverse portfolio of clients, a team of over 30 performance experts across 6 countries, and a welcoming company culture.

**ABOUT THE ROLE**

The digital marketing performance manager holds the accountability for the overall account performance and budget utilization for a portfolio of clients and ensures that the team works cohesively in developing, maintaining, and optimizing performance marketing channels. Additionally, the mid-tier position is responsible for producing reports and insights along with recommending growth strategies and tactics for internal and external stakeholders. This role requires a people leader with a strong strategic mindset, experience in project management, established communication skills, a deep understanding of digital marketing disciplines (paid and non-paid), and an analytical mind.

**RESPONSIBILITIES**
- Campaign Management and Development (65%)_
- Frequently monitor performance dashboard and proactively maintain performance and budget pacing
- Measure and report performance of all channels and campaigns, and assess against goals to internal and external stakeholders
- Contribute to the development of media plans and successful performance marketing strategies
- Keep up to date with promotional campaigns and proactively manage the execution
- Maintain complete visibility on campaign opportunities and risks
- Provide recommendations on tactical developments and optimisations
- Hands-on campaign executions when required
- Remain constantly updated with company capabilities and services, and upgrade knowledge on digital marketing solutions so as to effectively communicate all offerings to the client
- Project Management (25%)_
- Lead and brief multiple projects relating to marketing campaigns and creative
- Communicate internally and externally on project status
- Ensuring and monitoring satisfactory quality of work
- Manage and oversee the team’s workload and priorities
- Control client delivery to prevent over-servicing
- Team Management and Development (10%)_
- Coach and motivate team members
- Coordinate and/or request training for the team or team members
- Flag team shortcomings (capacity, capability, and/or behaviour) to the management team and contribute to resolving team issues

**IDEAL CANDIDATE**

**Qualification and Experience**
- At least 3 years of experience in client servicing and team lead capacity working in a Digital Marketing Agency
- At least 1 year of managing multiple marketing projects
- Bachelor’s degree or equivalent experience

**Technical and Soft Skills**
- Skilled proficiency in directly managing and strategizing for Google Ads and Facebook Ads as a minimum
- Proficiency in the following is an advantage: Google Analytics, Google Tag Manager, Google Data Studio, and Google Workspace Suite
- Experience in using Project Management software (preferably ClickUp)
- Excellent written and spoken interpersonal skills; with exceptional presentation skills
- Possess leadership and people development skills

**Personality Traits**
- Demonstrates Kaliber’s core values — transparent, communicative, people-centric, and possesses expertise in ones craft
- Engages proactively within a team environment
- Ability to use initiative and work without a high level of supervision
- Ambition to understand the business and what drives performance
- Excellent attention to detail
- Ability to work in a fast-paced environment
- Quality driven, consistently aims to uphold high standards
- Maintains strict discretion and confidentiality
- Ability to navigate matrixed relationships, manage numerous partners, and coordinate resources to deliver desired outcomes

**BENEFITS**
- Flexible working hours and arrangement
- Work from home, office or anywhere in the world
- Paid time off, including sick leaves and emergency leaves
- Private healthcare insurance
- Bi-annual performance reviews
- Provision for company-owned laptop
- Employee stock options
- Competitive salary
- Work day-to-day with world-class marketers
- Phenomenal team culture
- More to come

Pay: $5,000.00 - $6,000.00 per month

**Benefits**:

- Dental insurance
- Health insurance
- Parental leave
- Promotion to permanent employee
- Work from home

Schedule:

- Flexible hours

COVID-19 considerations:
All employees are required to take a rapid test prior to coming into the office (tests ℅ company), office is deep cleaned regularly.

**Experience**:

- Google Ads: 3 years (required)
- Facebook Advertising: 3 years (preferred)

License/Certification:

- Google Ads Search Certification (preferred)

Willingness to travel:

- 25% (preferred)