Social Media Strategist
1 week ago
Research content and consumer trends, develop content strategies, and create content for a variety of businesses in digital media. They work closely with design and marketing teams to ensure that the content is engaging and consistent across all media platforms.
**Requirements**:
- Strong background in creating and customizing compelling content to reach out to targeted audiences
- Able to work in a fast-paced environment and to meet deadlines
- Proactive, self-motivated and a team player
- Possess good communication, management, and coordination skills
- Good knowledge of MS Office software (Excel, Powerpoint, Google for Work products (Google Analytics, Sheets, Slides) and data analysis tools (MySQL)
- Strong understanding of the Singapore marketing landscape will be a plus (e.g. consumer trends, media channels, etc.)
- Analyse impact of campaign strategy and digital media planning and optimization towards business goals
- In-depth knowledge of various social media platforms (i.e. Telegram, Facebook, Instagram, TikTok, LinkedIn etc.)
- Knowledge of softwares such as Adobe After Effects, Adobe InDesign, Adobe Photoshop, Adobe Illustrator will be an advantage
Roles & Responsibilities:
- Identify social media marketing trends and develop monthly content strategy, produce content for the required platforms, and schedule content in a timely manner
- Tailor content to different platforms and formats (e.g. static image, infographics, animation/GIF, Facebook/Instagram Stories, microvideos, polls, podcasts, live streams and event coverage)
- Ideate new and creative growth strategies through digital platforms and/or any emerging technologies
- Keep abreast of new social media sites, web technologies and digital marketing trends, and adopt these for future campaigns
- Monitor and evaluate campaign performance, assess campaign trends, prepare data analysis, and identify growth opportunities for clients
**Job Types**: Full-time, Permanent
**Salary**: $2,400.00 - $3,200.00 per month
**Benefits**:
- Professional development
Schedule:
- Monday to Friday
Supplemental Pay:
- 13th month salary
- Performance bonus
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