
Regional Digital Manager, Biddable
2 weeks ago
**About Wavemaker**: A Leading WPP Media Brand**
A Leading WPP Media Brand, Wavemaker positively provokes growth for clients by reshaping consumer decision-making and experiences through media, content, and technology. Our name is both our mission and our method. We do our best work for brave brands and people who relish being challenged to go further and faster, together.
**Role Summary and Impact**
This role will directly contribute to regional growth in APAC, aligning with our global strategy of innovation and excellence. With 12,000+ employees spanning 16 culturally diverse markets, we thrive on the strength of local expertise, unified by a global vision, to deliver impactful solutions for our clients
- We are seeking a Biddable Manager who thrives in a hands-on, single contributor role to collaborate with local clients as part of the central digital team (regional team). This role is critical in planning, executing, and landing digital campaigns in-market, ensuring they align with both regional strategies and local market needs.
- As a key driver of success, the Biddable Manager will take end-to-end ownership of digital deployment—from conceptualization and planning to activation, monitoring, and optimization—while deriving insights from executed campaigns and delivering actionable reporting. This is a pivotal role that requires close collaboration with local market teams and offshore implementation partners to ensure seamless execution and measurable impact.
The role reports to the Cluster Leads and works closely with cross-functional teams, including strategists, planners, data analysts, activation specialists, and creative teams. While this position does not have direct reports, it demands strong leadership in managing discussions with clients and stakeholders on digital strategies
**Key Responsibilities**:
**Execution-Focused Strategy & Planning**:
- Take direct ownership of biddable media strategies (e.g., Programmatic [Video, Display, etc.], Paid Social [TikTok, Meta, etc.], and SEM) aligned with overall marketing and business goals.
- Translate brand growth plans and advertising briefs into actionable media plans by supporting the Cluster Lead in developing localized digital strategies.
- Ensure all plans are actionable and executable at the local market level, adhering to best practices, guidelines, and sufficiency standards.
- Collaborate with internal stakeholders (e.g., Local Market Planning teams, Creative, Analytics, Activation, and Implementation teams) to ensure integrated campaign planning and seamless execution in-market. Actively participate in discussions with local market teams to understand their unique challenges and adapt strategies accordingly.
**End-to-End Campaign Management & Optimization**:
- Oversee the end-to-end execution of biddable media campaigns, including setup, activation, tracking, and optimization, across platforms such as Google Ads, Meta Ads (Facebook/Instagram), TikTok, DV360, The Trade Desk, LinkedIn, and others.
- Work closely with the activation team to monitor campaign performance and ensure alignment with the media plan.
- Troubleshoot any issues during campaign implementation and provide guidance to local market teams to ensure smooth deployment.
- Ensure best practices are applied for campaign setup, targeting, bidding strategies, ad copy, creative testing, and landing page optimization.
**Stakeholder Collaboration & Accountability**:
- Serve as the primary point of contact for local market teams, ensuring alignment between regional strategies and local execution.
- Build strong relationships with local stakeholders to foster collaboration and ensure buy-in for digital initiatives.
- Maintain a high level of accountability for campaign success, taking ownership of results and proactively addressing challenges.
**Reporting, Analysis, and Insights**:
- Analyze performance data from biddable media campaigns and implement optimization strategies to drive continuous improvement.
- Utilize reporting and analytics tools (e.g., Google Analytics, platform dashboards) to track, analyze, and report on campaign performance, providing actionable insights and recommendations.
- Prepare and present regular performance reports to stakeholders, highlighting key insights, achievements, and areas for improvement.
- Conduct A/B testing and other experimentation to evaluate creative, targeting, bidding strategies, and landing page effectiveness, using findings to enhance future campaigns.
- Collaborate with local market teams to interpret performance data and provide tailored recommendations that align with regional and local objectives.
**Innovation & Industry Knowledge**:
- Stay informed about the latest trends, technologies, and best practices in the digital advertising landscape, particularly within biddable media.
- Evaluate and recommend new platforms, tools, and strategies to enhance campaign performance, efficiency, and scalability.
- Share knowledge an
-
Biddable Manager
1 week ago
Singapore Finest People Full time**Your new job: Biddable Manager | Programmatic | Client Solutions | DV360** - Want to work with the core team of an award-winning agency? - Looking for a role that will enhance your consultancy skills? - Eager to have mastery of important programmatic technologies? - Then let me tell you more about the role _ **Your new employer**:Award winning Global...
-
Head of Biddable Apac
2 weeks ago
Singapore GROUPM ASIA PACIFIC HOLDINGS PTE. LTD. Full time**Overview of job **. In this role you will drive the delivery of clients’ performance media needs and operational excellence across the organisation. This encompasses programmatic, biddable search and social and advertising operations. As Leader of the Biddable Media of GroupM Nexus, you ensure effective collaboration among multiple teams responsible of...
-
Head of Biddable Social Apac
22 hours ago
Singapore GROUPM ASIA PACIFIC HOLDINGS PTE. LTD. Full timeBrief Description We are looking for a **Head of Biddable Social APAC **to join **GroupM Services **. Based in the regional Singapore office, you will be responsible for leading the biddable social marketing service offering across our APAC markets. This includes ensuring the consistent delivery of biddable social activation solutions for our clients and...
-
Biddable Planner
2 weeks ago
Singapore M&C Saatchi Performance Full time**Search and Social Planner (Biddable Planner)** letter, please highlight any experience that demonstrates why you are suitable for the position **About Us** We are a forward thinking performance marketing agency, operating from eleven offices on four continents. Our mobile native legacy puts us leaps ahead in the hyperconnected age. And our datacentric,...
-
Wavemaker Digital Manager
2 weeks ago
Singapore Wavemaker Full time**Overview** We are looking for a Manager/Senior Manager with a deep understanding of and passion for bringing best-in-class media solutions to our clients. You must have a proven track record of account and client leadership, strategic planning and implementation across biddable and non-biddable channels in a media/creative/digital agency based in...
-
Performance Manager, Social
6 days ago
Singapore GroupM Nexus Full time**Overview of the Job** We are currently looking for a Performance Manager, Social to join us. You will be responsible to oversee the entire end to end of campaign management process to support GroupM agencies and clients. Working closely with internal teams and directly with clients to ensure seamless campaign plan development, execution and...
-
Performance Manager, Social
2 weeks ago
Singapore Mindshare Full time**Overview of the Job** We are currently looking for a Performance Manager, Social to join us. You will be responsible to oversee the entire end to end of campaign management process to support GroupM agencies and clients. Working closely with internal teams and directly with clients to ensure seamless campaign plan development, execution and...
-
Performance Manager, Social
2 weeks ago
Singapore Mindshare Full time**Overview of the Job** We are currently looking for a Performance Manager, Social to join us. You will be responsible to oversee the entire end to end of campaign management process to support GroupM agencies and clients. Working closely with internal teams and directly with clients to ensure seamless campaign plan development, execution and...
-
Wavemaker Digital Planner
2 weeks ago
Singapore Wavemaker Full timeWe are looking for a digital specialist to join us in the integrated business team. You will own digital channel planning, implementation and be responsible for managing and optimizing our clients’ investment on all digital channels. You must possess good working knowledge of executing campaigns across biddable and non-biddable platforms, as well as...
-
Digital Marketing Manager
5 days ago
Singapore PREMIUM LEADS PTE. LTD. Full time1. Manage a team of 3+ Lead Generation Specialists (ie. Performance Marketing Executives / Assistant Managers) 2. Responsible for lead generation for our advertisers through Social platforms like Facebook, LinkedIn & Biddable platforms such as Google Adwords, Youtube, etc. 3. You will be responsible for the campaign strategy and managing the lead...