Adobe Campaign

6 days ago

Singapore SAKSOFT PTE LIMITED Full time

Experience: 5-9 Years

Role: Adobe Campaign

Key Responsibilities:

- Analyse user requirements and convert requirements to design documents
- Develop system documentation to capture key design decisions
- Communicate complex technical issues to business users in a language they understand
- Create solution options to meet business requirements
- Engage user to achieve concurrence on technology provided solution. Conduct review of solution documents along with Functional Business Analyst and Business Unit for sign-off
- Create technical documents (functional/non-functional specification, design specification, training manual) for the solutions. Review interface design specifications created by development team
- Participate in selection of product/tools via RFP/POC.
- Perform detailed estimation of projects and change requests
- Review test strategy and functional test cases created by testing team
- Monitor and manage risks /issues related to requirements and scope creep
- Work with production support team members to conduct root cause analysis of issues, review new and existing code and/or perform unit testing

Execute continuous service improvement and process improvement plans

Key Requirements:
**Functional skillsets**

1. Strong functional and end-to-end solutioning experience in real time and batch campaign management (across data sourcing, plan, design, execute, fulfil and measure)
- Data source integration and event sourcing
- Targeting and segmentation
- Campaign and offer eligibility and prioritization
- Channel integration and delivery
- Closed loop analysis and fulfilment initiation
- Request and approval process for the new campaigns/offers

2. Good business domain knowledge in the Financial Services industry **Functional skillsets**

1. Strong functional and end-to-end solutioning experience in real time and batch campaign management (across data sourcing, plan, design, execute, fulfil and measure)
- Data source integration and event sourcing
- Targeting and segmentation
- Campaign and offer eligibility and prioritization
- Channel integration and delivery
- Closed loop analysis and fulfilment initiation
- Request and approval process for the new campaigns/offers

2. Good business domain knowledge in the Financial Services industry

**Technical skillsets**
- Adobe Campaign. This should be based on hybrid solutions comprising both on-premise and cloud components
- Adobe Analytics (good to have)
- Unica Campaign, SAS Marketing Automation, Salesforce Marketing Cloud (good to have)
- Associated technologies for integration e.g. SMPP, Adobe SDK/API
- Associated technologies for customization e.g. Java, Javascript, SQL, XML, data modelling.

**Experience or certification **in the below technologies will be an added advantage:

- CI/CD software, Testing Tools - Jenkins, SonarQube
- Version Control Tool - Aldon+LMe, CA Endeavor
- Deployment Tool kit -Jenkins
- Service or Incident Management (IcM) Tools - Remedy
- Source Code Repository Tool - Bitbucket
- Scheduling Tool - Control-M
- Defect Management Tool - JIRA
- Application Testing tool - QuerySurge

**EDUCATION**
- Bachelor’s degree/University degree in Computer Science, Engineering, or equivalent experience

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