Marketing Intern, Distributor Markets

We’re Coty, a global leader in beauty. We’re World #1 in Fragrance, World #2 in Professional Hair Care and World #3 in Color Cosmetics. Our iconic portfolio of more than 77 brands is sold in over 150 countries around the world. We believe in beauty with a purpose and brands that inspire, no matter where they are in the world.

Coty helps millions of people around the world express your beauty, your way through our rich portfolio covering fragrance, skin care, colour cosmetics, retail hair colour and styling, and body care. Our brands include global icons like Gucci, Burberry, Hugo Boss, Calvin Klein, Philosophy, Max Factor, Rimmel, Bourjois, Sally Hansen, Adidas, David Beckham, etc. With more than one billion products shipped each year, the possibilities for self-expression are endless

THE ROLE

**Division**: Consumer Beauty, Distributor Markets

About the Role
Through this role, you’ll
GAIN exposure to brand management in a FMCG beauty industry and acquire marketing skills, both at a strategic and operational level
EXPERIENCE creating and running online & offline marketing campaign first-hand, handling multiple projects in a fast-paced environment
DISCOVER your strengths, interests and suitability for a career in FMCG beauty industry

KEY RESPONSIBILITIES

**In this role you will be responsible for**:
1. Singapore Go-to-Market
Assist in planning for marketing campaigns for the Singapore market through comprehensive integrated marketing communications (IMC) plan
Work with brand manager on visual merchandising to achieve in-store excellence
Participate in the brainstorming and planning of the local go-to-market strategy for key campaigns while considering current and planned promotional activities
Social media account management
Monthly budget monitoring and tracking
Liaising with internal & external stakeholders to ensure projects are executed in a timely fashion

2. Distributor Market
Collate information from distributor markets to perform business evaluation (sell-out and promotion analysis), draw workable market insights; provide recommendations maximize the opportunities for the key markets
Assist with the preparation of digital campaign kit for key campaigns in distributor markets and create social media calendar for brands for the Region and sharing of digital assets for local market execution
Prepare Best Practice reports and disseminate to distributors
Support regulatory process for new product launches and PIPO of existing products
Seek and analyse sales and business landscape, competitors marketing material and digital content

WHAT YOU’LL BRING

**ESSENTIAL**:
Able to commit for at least 6 months for a full-time internship.
Self-Motivated, with a strong work ethic and a sense of confidentiality.
Possesses cross-cultural awareness and high emotional intelligence.
Articulate, with the ability to work in a fast-paced environment.
Good balance of a professional attitude while having fun.
Strong interest in consumer goods, makeup and beauty products.
Strong desire to learn along with a strong sense of ownership.
Persuasive, resilient and flexible, able to easily adapt to new challenges.
Passionate, enthusiastic and driven to regularly follow-up with loose ends.
Able to thrive despite challenges while adopting a positive attitude under pressure.

DESIRABLE
Strategic and analytical thinking/problem-solving skills
Ability to work independently, also as part of a team

LEARNING OUTCOMES
Develop a general understanding of brand management in FMCG beauty industry
Acquire a diverse range of marketing skillsets to support local & distributor markets
Sharpen project management skills through working on multiple projects simultaneously