
Social Media Specialist
2 weeks ago
Roles & Responsibilities
We are looking for a driven Social Media Specialist to attract and interact with targeted audiences as well as other potential users.
Objective
The goal is to gradually achieve superior customer engagement and intimacy, website traffic and revenue by strategically exploiting all aspects of the social media marketing roadmap.
**Responsibilities**:
Build and execute social media strategy through competitive research, comparison and analysis, as well as audience identification
Generate, edit, publish and share content that helps to build up branding and bring awareness of products to the public
Work with the team to strategise increasing of visibility of company’s online presence and optimize social media content so that it is engaging
Create editorial calendars and schedules to upload online content
Analyze metrics and insights from exposure and reach of social media content before acting on the information
Requirements and Skills
1-2 years of relevant working experience in social media marketing
Proficient in, writing, editing (photo/ video/ captions), presentation and communication skills
Some experience in photo/ video taking is highly preferred
Demonstrable social networking experience and social analytics tools knowledge
Adequate knowledge in SEO
Knowledge of online marketing and strong understanding of major marketing channels and platforms
Positive attitude, detail and customer oriented with good multitasking and organizational ability
Fluency in English
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