Head of Digital Marketing, Sea

2 weeks ago

Singapore RP INTERNATIONAL RESOURCES PTE. LTD. Full time

**Our client is a renowned global organization specializing in consulting and services. They are seeking an accomplished digital marketing leader to drive strategic initiatives across seven key Southeast Asian markets, ensuring robust lead generation and impactful social and digital performance metrics.**:
**Role Overview**:
As the Head of Digital Marketing, you will be responsible for implementing the digital marketing strategy, optimizing online lead generation, and achieving key performance targets. This role plays a pivotal part in aligning regional and local strategies to deliver revenue and profit growth.

**Key Responsibilities**:

- Develop and execute strategies for lead generation, SEO, SEM, and social media marketing to expand customer reach.
- Identify and recommend opportunities to enhance digital marketing efforts across the region.
- Leverage analytics tools to evaluate campaign performance and drive actionable insights.
- Manage budgets and allocate resources effectively to meet business objectives.
- Lead and mentor regional digital marketing teams, fostering a high-performing, collaborative environment.

**Skills & Experience**:

- Bachelor’s/Master’s degree in Marketing, Business, or a related field.
- At least 12 years of digital marketing experience, with 3+ years in a regional leadership role.
- Proven expertise in managing SEO, SEM, social media campaigns, and website optimization.
- Strong proficiency in using tools like Google Analytics, Adobe Analytics, and other digital platforms.
- Demonstrated success in lead generation and digital growth, particularly in sectors like Travel, E-Commerce, or Financial Services.
- Experience working in fast-paced, global environments is highly preferred.

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