Commercial Operations Lead, Asia
6 days ago
embecta is a global diabetes care company that is leveraging its 100-year legacy in insulin delivery to empower people with diabetes to live their best life through innovative solutions, partnerships and the passion of more than 2,000 employees around the globe. For more information, visit
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Why join us?
A career at embecta means being part of a team that values your opinions and contributions and that empowers you to bring your authentic self to work. Here our employees can fulfill their life’s purpose through the work that they do every day.
You will learn and work alongside inspirational leaders and colleagues who are equally passionate and committed to fostering an inclusive, growth-centered, and rewarding culture. Our Total Rewards program - which includes competitive pay, benefits, continuous learning, recognition, career growth and life balance components - is designed to support the varying needs of our diverse and global employees.
As Commercial Operations Lead, Asia, you will be responsible to plan and implement strategies to enhance business operations by optimizing sales processes, customer relationship management, data analytics, dashboard reporting, and drive salesforce excellence. In partnership with the Asia commercial leaders and in-country commercial operations members, you will be responsible to define related priorities and provide the necessary tools and framework for country implementation. In this context, the 4 key pillars in Commercial Operations are salesforce effectiveness, operational excellence, business analyses and reporting, go-to-market modelling and contract management. This role will also provide commercial operational support for Korea.
Key Responsibilities
Salesforce Effectiveness
- Work with in-country commercial leaders to drive salesforce effectiveness, including sales rep territory plan, call plan, call frequency, talk tracks, and document these and track accordingly
- Propose and manage Asia’s sales incentive plan governance and process including KPI setting, documentation, tracking and harmonization within Asia, and international region wherever feasible
- Asia champion for SFDC to drive adoption and work with global/international on system improvements and customization. Ensure effective use of SFDC system and other tools to support sales and marketing activities
Business analyses and reporting
- Define, establish and monitor KPIs to assess sales team performance
- Provide regular reports and insights to senior leadership and country commercial leaders on market trends, region performance and gap analyses
- Develop business models and scenario analysis for new business opportunities or variations to existing business models (eg., GTM model)
Operational Excellence
- Analyse and define sales processes to enhance efficiency.
- Work with countries, external vendors and functional leaders to evaluate current Quote - To - Cash processes and streamline processes to improve efficiencies and customer experience
- Collaborate with SCM team to drive smooth S&OP process with countries and global
- Implement standardized procedures and best practices across the region’s commercial organisations
- Lead and work with IT on sales operational system improvements and implementation
Go To Market Strategy
- Evaluate and optimize GTM model in Asia countries in partnership with local commercial leaders, with objective to improve profitability and simplify operations
- Work with relevant functional leaders to develop and implement system to manage contracts
- Analyse and develop pricing strategies, discount structures, and contract negotiation guidelines to maximise profitability while maintaining customer satisfaction
Training and Development
- Develop and deploy sales enablement tools, including training programs and sales playbooks, to enhance capabilities of the sales teams in Asia
- Foster a culture of continuous improvement by promoting ongoing learning and development
Experience and Skills
- Bachelor’s or Master’s degree in Business, Marketing or related field
- 10 + years experience in commercial operations or commercial excellence
- Strategic thinking with ability to translate business objectives into actionable commercial excellence initiatives
- Excellent analytical skills with proficiency in analysing complex data, identifying trends and actionable insights
- Strong project management skills, with the ability to lead and execute multiple projects simultaneously within a matrix organization
- Good communication and presentation skills
- Healthcare or Medtech experience in a regional capacity will be an advantage
embecta is an Equal Opportunity/Affirmative Action Employer. We do not unlawfully discriminate on the basis of race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sex
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