Copywriter

2 weeks ago

Singapore Crypto.com Full time

**Responsibilities**:

- Understanding of content writing for various ad channels, such as Twitter, Instagram, TikTok, Google, etc.
- Working with the Growth team, including Acquisition, CRM, and Data Analytic teams, to create effective copywriting solutions.
- Conducting research and conceptualizing ideas to develop engaging messages for the target audience.
- Creating personalized, segmented messaging for different customer groups, highlighting the significance of targeting specific customer segments and lifecycle stages with relevant content to boost engagement and conversions.
- Adapting and refining existing content for different purposes.
- Setting the tone and driving creativity, ensuring excellence in collaboration with the Project Manager and Creative team.
- Staying up-to-date with trending topics and news to identify content opportunities.
- Gathering input and validating content with internal teams.
- Ensuring consistency and quality across all written materials.
- Utilizing AI tools to develop compelling visuals and content.

**Requirements**:

- At least 3 years of fin-tech / blockchain content writing experience.
- Exceptional ability to through impactful writing.
- Proven Experience: Demonstrated experience as a Copywriter with a strong portfolio showcasing work in the crypto industry, product descriptions, CRM content, and advertising campaigns.
- Crypto Knowledge: In-depth understanding of the crypto landscape, including knowledge of cryptocurrencies, blockchain technology, industry trends, and the target audience's interests and preferences.
- Creative Writing Skills: Exceptional ability to craft engaging and persuasive copy for various purposes, such as product descriptions, CRM communications, and ad

Hybrid

LI-MK1

Empowered to think big. Try new opportunities while working with a talented, ambitious and supportive team.

Transformational and proactive working environment. Elevate employees to find thoughtful and innovative solutions.

Growth from within. We help to develop new skill-sets that would impact the shaping of your personal and professional growth.

Work Culture. Our colleagues are some of the best in the industry; we are all here to help and support one another.

One cohesive team. Engage stakeholders to achieve our ultimate goal - Cryptocurrency in every wallet.

**_ Are you ready to kickstart your future with us?_**

**Benefits**

Competitive salary

Medical insurance package with extended coverage to dependents

Attractive annual leave entitlement including: birthday, work anniversary

Work Flexibility Adoption. Flexi-work hour and hybrid or remote set-up

Aspire career alternatives through us. Our internal mobility program can offer employees a diverse scope.

Personal data provided by applicants will be used for recruitment purposes only.

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