Marketing Communications Executive
1 week ago
Hogarth Worldwide is the world's leading creative content production company. Born to make the best work brilliantly, we combine craft, insight and technology to bring creative work to life for many of the world's most famous brands.
**Reporting lines and key stakeholders**
This role reports to the Associate Director and you will collaborate with stakeholders across all departments (Marketing Communications, Product, Sales, etc.)
**Responsibilities**
- Support Marcom team to develop and execute effective marketing and communications strategies and go to market plans; manage and execute new, non-traditional marketing channels, content approaches and partnerships to build brand awareness, shape perceptions, drive purchase behaviour, drive engagement and nurture brand loyalty.
- To manage and execute new, non-traditional, marketing channels to achieve objectives of building brand awareness, shaping perceptions, and driving purchase behaviour, customer engagement, nurturing brand loyalty and drive new customer acquisition for our client's products and services. Supporting Marcom team in all Go-To-Market plans to gain new customers through communication efforts.
- Work with marketing and business teams to develop strategies and campaigns to acquire new / existing customers.
- Work closely with creative agencies on developing and executing communications that may include paid advertising, websites, social media, in-stores and/or on-ground activation.
- To support in the planning and execution of events that includes sourcing, logistics, communication and collaterals needed for brand, product and services launches.
- Ensure consistency in key communication message across all customer touchpoints - online, shops and etc
- To manage and execute ATL, Social, Digital integrated communications that aid retail operations, including and not limited to In-store POS, visual display, direct mailers, electric mailers, flyers.
- Keep abreast of marketing trends & adopt a test-and-learn mentality.
- Management of allocated marketing budgetsthat includes raising PO, closing invoices and forecasting.
**Requirements**:
- Diploma or Degree in Marketing / Mass Comms / Digital Marketing preferred
- Strong organizational and project management skills with the ability to multi-task, and good interpersonal skills will be essential.
- Strong verbal and written communication skills, with an eye for detail
- Adaptable to a fast paced environment with the constant need for changes due to the nature of the business and be a resourceful individual.
- Basic knowledge in digital marketing media channels and ad formats.
- Understanding of Social media and its associated trends.
- Great interpersonal skill & good project management to work with multiple stakeholders internally and externally.
- Natural flair for creative work and content will be an added advantage
- Can do attitude, eager and willing to learn.
LI-HE1
**Diversity and Inclusion**:
**Hogarth is committed to diversity and inclusion, through our ideas, our people, how we behave and conduct ourselves. Creating a truly inclusive culture at all levels of the organisation that encourages different points of view, making Hogarth not only a better company and place to work but an environment where everyone experiences connection, opportunity and a sense of belonging.**:
**Data**:
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