Marketing Manager

3 days ago

Singapore BR PROPERTY SALES (SINGAPORE) PTE. LTD. Full time

**1. Developing and Implementing Marketing Strategies**
- Create and execute comprehensive marketing plans aligned with business objectives and target audience profiles.
- Identify growth opportunities and establish brand positioning within the competitive landscape.

**2. Managing Marketing Campaigns & Lead Generation and Sales Support**
- Manage agency partners and internal resources to ensure campaign effectiveness and consistency.
- Drive qualified leads through targeted marketing initiatives across both online and offline channels.
- Collaborate with sales teams to ensure smooth handoff and follow-up, with a focus on lead nurturing and conversion.

**3. Building Brand Awareness**
- Develop content and manage the company’s online and social media presence to enhance brand visibility.
- Strategize brand development initiatives to increase engagement and customer retention.
- Produce performance reports and actionable insights to guide decision-making.

**4. Collaboration with Development Teams, Strategic Partnerships and Collaborations**
- Work closely with sales consultants, developers, partners to align marketing strategies with business development efforts.
- Support joint marketing and promotional events.

**5. Developing Marketing & Sales Collateral**
- Design and produce high-quality marketing materials including brochures, presentations, flyers, and online content to support sales and leasing activities.

**Qualifications and Skills**
- Bachelor’s degree in Marketing, Business, Real Estate, or a related field
- Minimum 3 years of experience in marketing, preferably in the real estate or property industry
- Strong knowledge of current digital marketing tools and analytics platforms
- Proven experience in lead generation and campaign management
- Excellent communication, copywriting, and interpersonal skills
- Highly organised, detail-oriented, and results-driven
- Proficiency in Adobe Creative Suite and Analytics tools is an advantage
- Knowledge of the International property market is highly desirable
- Able to work during the weekends and ad hoc weekday evenings

Expected salary ranges from SGD3,500 - SGD5,000 per month.

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