Marketing & Communications Manager

6 days ago

Singapore MERCURE SINGAPORE BUGIS Full time

**Main Responsibilities
Reporting to the General Manager, the Marketing and Communications Manager is
- Responsible for planning, directing, and implementing the Hotel’s marketing communications activities.
- Assists in the development of marketing and communications strategies and initiatives.
- Effectively manage the Hotel’s content and images through regular website audits.
- Manage the Hotel’s website - traffic and revenue generation, promotion content display.
- Manage online advertising for the Hotel (display banners, SEM/PPC etc)
- Manage social media marketing campaigns.
- Oversee filming and photoshoot activities.
- Manage all promotions for food and beverage and accommodations.
- Prepare annual marketing budget
- Be fully conversant with the brand, its standards and its DNA (visual and written communication, product, service, distribution e.g. brand Packages)
- Manage brand compliance for the hotel.
- Manage coordination of marketing and communications campaigns/activities to leverage reach/results.
- Assist with the hosting of media, conduct media tours, maintain media relations, and maintain media database, develop noteworthy stories, and compile news clippings.

**Job Requirements
- Degree in marketing communications or related field
- At least 3 years of work-related experience in the Hotel or Hospitality & Travel Industry.
- Knowledge of Photoshop and Illustrator will be an added advantage.
- Excellent spoken and written in English
- Independent and willing to learn
- Possess good working attitude and good communication skills.

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