Ecosystem Marketing Specialist

1 day ago

Remote, Singapore Windranger Labs Full time

**Who we are**:
Mantle Network is a high-performance Ethereum Virtual Machine (EVM) modular L2 network incubated by the BitDAO community. Mantle Network’s modular rollup architecture separates transaction execution, data availability, and transaction finality. As the first L2 network partner for restaking protocol EigenLayer, Mantle Network directly inherits security from Ethereum while offering high performance at low fees.

**About this team**:
As we continue to grow, we are seeking a detail-oriented and results-driven **Ecosystem Marketing Specialist** to join our team and drive the strategy as well as execution of our social media campaigns.

**Your Role**:

- Ecosystem Relationship Management:

- Onboard, and maintain strong relationships with Key Opinion Leaders (KOLs) in the blockchain and crypto industry.
- Conduct regular follow-ups with KOLs to ensure timely content posting and accurate representation of the Mantle Network brand.
- Identify, cultivate and manage a good ecosystem relationships with KOLs and influencers
- Content Collaboration:

- Collaborate closely with KOLs to develop and deliver brand-aligned content that effectively communicates Mantle Network's value proposition.
- Provide clear guidelines and instructions to KOLs regarding content requirements, key messages, and target audience.
- Review and approve content submissions from KOLs to ensure accuracy, quality, and adherence to brand guidelines.
- Performance Tracking:

- Implement robust tracking mechanisms to monitor the impact of KOL marketing campaigns, including impression and engagement metrics.
- Analyze data and generate reports to measure the effectiveness of KOL collaborations, identifying areas for improvement and optimization.
- Utilize insights to refine strategies, enhance campaign performance, and maximize the reach and impact of KOL marketing efforts.
- Collaboration with Internal Teams:

- Work closely with internal teams, including marketing, content, and social media, to align KOL marketing initiatives with broader marketing strategies and campaigns.
- Provide feedback and insights to support the development of compelling brand content and messaging that resonates with KOLs and target audiences.
- Collaborate on the creation of NDA templates and streamline the signing process for efficient and seamless collaboration with KOLs.

**Your Craft**:

- Bachelor's degree in Marketing, Communications, or a related field.
- Proven experience in executing ecosystem marketing campaigns, preferably within the blockchain or cryptocurrency industry.
- Deep understanding of the Web3 ecosystem, Ethereum, and Layer 2 networks.
- Excellent communication and interpersonal skills, with the ability to establish and maintain strong relationships with KOLs.
- Strong attention to detail and ability to ensure accurate representation of the brand's messaging and values.
- Proficiency in tracking and analyzing metrics to measure campaign performance and optimize strategies.
- Familiarity with Docusign and the ability to facilitate their signing process.
- Ability to multitask, prioritize, and meet deadlines in a fast-paced, dynamic environment.

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