Product Marketing Manager

1 week ago


Singapore AIcadium Full time

We are seeking for an experienced **Product Marketing Manager** to join our team.

The Product Marketing Manager will be responsible for developing and implementing effective product marketing strategies and plans, working with various teams (design, acquisition, product, etc.) to drive brand awareness & sales growth for Aicadium View. This role will specialize in branding activities related to the Aicadium View product family — our AI for Industrial Computer Vision — to ensure that the branding and messaging are consistent and uniform. The Product Marketing Manager must be familiar with the industry trends as well as with the target market of the product. They will be expected to conduct research studies to improve further the marketing content related to Aicadium View workplace safety and visual inspection.

This role will report to the Associate Director of Marketing and work closely with the Aicadium View product team, Sales, R&D, and Business Development departments.

**Responsibilities**:

- Plan and execute product launches of new
- Monitor competitors' products to identify competitive gaps and
- Perform research, analyses, and testing with a variety of tools to gain insights and shape marketing
- Assist with all internal and external marketing campaigns, producing content for projects and initiatives to enhance lead
- Track marketing efforts to determine cost per lead, ROI, and influence on a buyer's
- Assist product marketing in the development and execution of campaigns, including content creation, new product launches, social media, upselling, cross-selling, and sales
- Support with ongoing R&D efforts as they transition to

**Required Skills**:

- At least 3 years of experience in product marketing.
- Experience with product launches or integrated marketing campaigns.
- Experience with B2B and B2B2B technology products
- Excellent communication and presentation skills.
- Working knowledge of market research, surveys, and data analytics.

**Nice to have**:

- Knowledge of workplace safety and industrial environments
- Experience in SaaS and artificial intelligence
- Proficiency with content management systems.
- Experience in planning and leading initiatives.

**About Us**:
Aicadium is a global technology company striving to provide AI solutions across multiple industries, by leveraging a common machine learning platform to deliver AI as a Service.

**Team**:
Join a growing team of Data Scientists, Machine Learning, and Software Engineers in an agile development environment. Work with some of the best in the field to tackle challenging projects and operationalize the solutions you develop across various industries and use cases.

**Culture**:
We work in a casual and collaborative startup environment. Every team member plays a key role in shaping the solutions we develop and creating positive business value for the companies we work with.


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