
Marketing Manager
1 week ago
2+ years of professional non-internship marketing experience
- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
- Experience in a marketing role
We are looking for an innovative, customer-obsessed and analytical marketing leader to join the Deals & Event Team at Amazon Retail Singapore. Our vision is to deliver leading class online deal & shopping events for Singapore customers that are tailored to their needs.
You will be responsible for leading the planning and execution of our Monthly Double events (e.g. 11.11) and support the team to deliver exceptional deal events (e.g. Black Friday Sale). In your role, you will be gathering customer and category insights, developing ideas and experiments, building innovative solutions to delight customers and measuring impact. You will grow customer engagement (frequency of shopping, basket building, spend per customer) and retention through exceptional event execution.
You will be customer-obsessed, demonstrate strong ownership and insist on high standards. You will collaborate with a team of diverse stakeholders across Product/Programs, Vendor Management and Public Relations to inform and refine the customer engagement strategy and execution.
Key job responsibilities
- Support Amazon's Deal Events (e.g. Black Friday Sale) and hold the bar high on Deal & Event Quality to make sure customer's will experience an exciting event.
- Lead the planning and execution of Amazon's Monthly Doubles (e.g. 11.11).
- Develop and execute processes and tools to scale marketing efforts, including automation.
- Build relationships with and influence teams across Vendor Management & Product/Programs to jointly deliver customer solutions.
- Conduct A/B tests and experiments to gather data on customer behavior and inform launch decisions.
- Uncover best practice, including through Amazon’s global network, to deliver value for Singapore customers.
- Analyze data and dive deep into customer metrics and research to develop actionable insights that drive customer growth and increase engagement.
About the team
The SG Deal & Events team is responsible for delivering exceptional shopping events to our customers and delight them with great deals and best-in-class shopping experiences, tailored to their needs.
Singapore, SGP
- Experience working with a Content Management System (e.g. Wordpress, Drupla, Joomla, etc.)
- Experience using integrated campaigns to solve brand/business challenges
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