
Head of External Communications Apac
2 days ago
The Role
This individual will also work with the in-country teams to manage local media activities to ensure regional and global alignment and help deliver best practices and excellence in creating narratives. This is a newly created role reporting to the Chief Marketing Officer, APAC will work closely with the Head of Marketing and Communications for Chubb Life and the SVP, Global Head of Media Relations & Financial Communications.
Key Responsibilities
Lead the APAC External Communications Centre of Excellence.
In coordination with senior leaders in APAC, and in-country communications teams, this role will be responsible for developing and implementing a media relations strategy that is aligned with business objectives and ensuring this strategy is integrated and consistently articulated
Oversee media efforts and proactive outreach around the business strategy; oversee media efforts across multiple businesses, functions and countries, in lock step with regional and global Centres of Excellence, and other marketing and communications disciplines
Work with the global Media team to ensure the APAC narrative across Chubb and Chubb Life is understood and consistently communicated
Collaborate with the SVP Global External Communications and Financial Communications and ensure global standards are being met across the region
Drive collaboration and integration across the broader organisation to ensure alignment and maximise premium coverage
Improve established processes and procedures internally and with outside vendors, at both a regional and country level
Oversee in-country media relations activities to ensure the local teams are aligning media activity to their business priorities and global standards
Manage media monitoring for APAC, ensuring senior leaders receive daily media updates
Stay apprised of news and trends that impact the financial services and insurance industry
Actively monitor both existing and emerging issues that could impact the Chubb brand and develop strategies for addressing each issue
Build best practices to ensure consistent approach for managing media events, launches and conferences
Demonstrate commercial acumen and an ability to build, evaluate and maintain relationships with key strategic partners in and around the media
Produce communications including business messaging, talking points, Q&A documents, news releases, news and feature articles
Ensure all activities are compliant with relevant regulatory requirements and internal policies
**Qualifications**:
Qualifications
10+ years of experience working in a PR/communications agency, publishing/journalism or a client-side communications, role with proven results generating top-tier media coverage
Financial services experience, particularly insurance, highly desirable
Solid track record of interacting with members of the media across APAC - proactively identifying, developing and pitching stories to journalists, that produce a steady stream of coverage
Analytical thinker who can craft clear messages and storylines from complex issues
Fluency with key media channels - traditional, broadcast, online, social media
A well-developed news sense and understanding of how journalists do their job
Leadership Skills
Highly organised, self-motivated and able to work under deadline
Ability to project-manage multiple initiatives simultaneously
Executive presence, gravitas and credibility to influence and give counsel to executives
Commitment to working effectively and collegially with all levels of associates across many geographies and cultures
Knowledge of how to influence peers and internal clients to achieve objectives
Track record of operating independently to prioritise work plans and tasks to meet agreed-upon time frames and deliverables
An energetic team player and driven self-starter, with a positive mindset and excellent work ethic
Calm under pressure and uncompromising work ethic
A ‘can-do’ attitude, able to roll up sleeves and deliver
Comfortable working in a complex, global organisation that requires influence in order to achieve success
Education/ Certifications
Degree in Communications, Public Relations, Journalism or related field
Advanced degree is highly desirable, but not required
Technical Skills
Strong computer skills (MS Word, Excel, PowerPoint)
Outstanding writing, editorial and storytelling skills
Strong project management skills and experience
Strong critical and strategic thinking skills
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