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Marcom Manager

2 weeks ago

Singapore BELFOR (ASIA) PTE LTD Full time

As part of our business expansion and marketing approach, we have an immediate opening for the role of MARCOM Manager (Collateral, Branding, External Events and Internal Communication).

The Company, BELFOR, is in the disaster recovery business; we bring together proprietory knowledge, experience and resources to enable companies affected by disaster incidents to recover quickly, and return to usual business at the shortest practical moment.

The Marcom Manager shall be responsible for Collateral Development, Internal Communications, Branding & Communication Compliance & External Events and Communication Support for the BELFOR Asia Pacific group of companies and this includes also supporting content creation.

**Key Responsibilities
- Support Event Management for BELFOR Asia Pacific at major industry conferences, exhibition, meetings, etc.
- Develop/Modify/Localise all marketing materials (Collateral) to ensure their contents are appropriate and applicable in the Asia Pacific region
- Ensure marketing communication across various channels is consistent with the brand guidelines, key messaging, service positioning and content are relevant to the target audience
- Support BELFOR Asia Pacific Management with Internal Communications
- Co-ordinate Marketing Communication activities across Asia to ensure the BELFOR brand is protected and kept in high regard
- Work with publications (both online and print) to ensure the BELFOR experts in Asia contribute to these publications
- Develop and implement integrated marketing and communication strategies to increase BELFOR's bran presence and outreach
- Champion and be the brand custodian by ensuring integrity in all communication media

**Specifc Role Description
Collateral Development
- Brochures and printed information
- Presentations and scripts
- GiveAways / Uniforms
- Templates
- Holiday Campaigns

Internal Communications
- Staff Newsletter / Videos
- Campaigns (e.g Safety)
- Intranet Comms

External Events Support
- Roadshows
- Tradeshows
- Partner Events
- Conferences

Brand Compliance
- Support for PR activities
- Promote and Protect the BELFOR brand in Asia
- Quality Control of all Marketing materials in Asia
- Collaborate on design of sales tools such as brochures and presentation materials
- Ensure localisation (translations) are completed

**Job Requirements**
- Tertiary Education in Marketing or Business with focus on Communication
- Prior workng experiences in marketing from technical /engineering environment or industry setup would be strong advantage
- Good working experience in creating technical content and translating the technical nature of BELFOR to more understandable language for the general audience
- Understanding of Electrical/Mechanical systems would be advantegous
- Experience working with diverse cultures in Asia Pacific
- Excellent written and spoken languages (Multiple languages would be an added advantages)
- No less than five (5) years of marketing and sales experiences with at least three (3) years in marketing communications - driving projects from conceptualisation to delivery successfully
- Strong organisation skills, detailed oriented and deadline-driven environment
- Travelling in the Asia Pacific countries would be expected