Marketing Manager

1 week ago

Singapore ALPHA-PORSCH BUILDER PTE. LTD. Full time

**Job Description: Marketing Manager**

**Company**:Alpha-Porsch Builder Pte. Ltd.

**Industry**:General Contracting (Building Construction, Including Major Upgrading Works)

The **Marketing Manager**will spearhead all marketing initiatives to strengthen Alpha-Porsch Builder’s brand presence and drive business growth. This role is pivotal in crafting strategies that resonate with clients, enhancing the company's market position, and ensuring consistent messaging across all platforms. As the company expands its footprint in the construction and renovation industry, this role is essential for driving customer engagement and achieving business objectives.

**Reason for the Role**:With the increasing demand for professional construction and renovation services, Alpha-Porsch Builder Pte. Ltd. recognizes the need for a dedicated marketing leader to drive its growth agenda. The Marketing Manager will play a critical role in establishing the company as a market leader by leveraging innovative marketing strategies and fostering strong customer relationships.

**Key Responsibilities**:

- Design and implement comprehensive marketing strategies to support business objectives.
- Identify market trends, customer needs, and opportunities to enhance the company’s visibility and competitive edge.
- Plan, execute, and oversee multi-channel marketing campaigns, ensuring alignment with business goals.
- Evaluate campaign performance and optimize strategies based on analytics and feedback.
- Ensure consistent and impactful brand messaging across all platforms and marketing materials.
- Develop and maintain a strong brand identity in alignment with the company’s values and industry standards.
- Oversee the company’s digital footprint, including website updates, social media management, and online engagement.
- Leverage digital tools and analytics to improve the company’s online presence and customer reach.
- Develop high-quality content for marketing campaigns, including brochures, newsletters, and digital media.
- Supervise content creation activities, ensuring relevance and engagement.
- Manage customer interactions, fostering strong relationships and ensuring satisfaction.
- Utilize feedback to refine marketing strategies and improve service delivery.

**Qualifications**:

- Proven experience in marketing management, preferably within the construction or related industries.
- Strong understanding of digital marketing tools and platforms.
- Excellent communication, organizational, and leadership skills.
- Creative thinker with the ability to develop innovative marketing strategies.

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