Product Designer
6 days ago
**Competency/Requirements**:
- Proven track record of launching features he/she personally designed for large scale platforms with sizeable user adoption. Still wants to be hands-on.
- Able to articulate in specific terms what are the user needs and painpoints and demonstrate empathy with users and the value proposition of the product he/she is managing
- Proficient with end to end product development cycle, what a designer should do from the ideation stage, all the way to delivery the designs to engineering and maintaining the feature post-launch.
- Proficient with analysing user data/metrics to determine his/her design success
- Have done at least two foundational design research projects before to identify opportunity areas to drive business success
- Familiar with maintaining and using a design system
**Plus points specific to Growth**:
- Worked in a growth team before, able to articulate that growth team is to run iterative and needle moving experiments
- Exposure to experimental mindset, defining hypotheses and creating lean experiments
- Built a product from scratch before and not just maintain a small set of features
- Have prior experience of working in a small design team to grow product from 0 to 1 and also in a mature design organisation with more than 20 designer
**Target Companies**:
- Companies great at product-led growth:
- Top unicorns with marketplace models: Grab, Gojek, Traveloka, Shopee, Tokped, Bigo, Bytedance (Tiktok), Facebook, Carousell, Carro, Momo (Vietnam), Coupang, Lalamove, Lazada
- B2B software great at product-led growth: Canva, Atlassian, Patreon, Figma, Shopify, Linktree, Zendesk, EasyStore (Msia), Shopline, Moka
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