Marketing Strategist

6 days ago

Singapore PAN OCEAN SINGAPORE PTE LTD Full time

Job description

**Company Overview**

We are a Seafood Supplying company based in Singapore. We are on the lookout for a proactive and creative Marketing Strategist to bolster our marketing efforts and contribute to our growth in the Singapore market.

**Job Summary**

**Key Responsibilities**

Collaborate with creative teams to produce content that aligns with the brand and resonates with target audiences, contributing to customer acquisition and retention.
Develop and manage promotional campaigns around peak sales periods, product launches, or seasonal events to maximize customer engagement.

Work to increase customer lifetime value through strategic messaging, value-added content, and relevant promotions that encourage repeat purchases.
- **Performance Analysis and Strategy Optimization **Monitor campaign performance and analyze data to identify trends and areas for improvement, focusing on metrics like engagement rates, conversion rates, and customer retention.
Use insights to make data-driven recommendations for optimizing future campaigns, enhancing their effectiveness and impact on sales.
Regularly report to management on campaign effectiveness, key metrics, and growth opportunities, presenting actionable insights to inform strategic decisions.

**Requirements**:

- 1-3 years of experience in digital marketing, with a focus on campaign strategy, customer engagement, and analytics.
- Strong analytical skills and experience in making data-driven decisions to support marketing goals.
- Excellent communication and organizational skills, with a collaborative approach to working with creative and marketing teams.

**Key Success Metrics**
- Improvement in engagement and conversion rates from campaigns
- Growth in customer acquisition and retention rates
- Increase in website traffic and interaction from marketing activities
- Positive impact on revenue driven by marketing-led initiatives

**Benefits**
- Competitive salary with performance bonuses.
- Professional development opportunities and training programs.
- A dynamic and supportive work environment
- 5 days week
- Salary from $3.5k - $4.5k based on relevant experiences.

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