Social Media Marketing Specialist
1 week ago
**Location**: [On-site / Hybrid]
**Job Type**: [Full-time / Part-time / Contract]
**About the Role**:
We are seeking a creative, strategic, and data-driven **Social Media Marketing Specialist** to manage and grow our brand’s presence across key social platforms. This role will be responsible for content planning, execution, community engagement, and performance tracking, driving engagement and conversion across digital touchpoints.
**Key Responsibilities**:
- Develop, implement, and manage social media strategies aligned with business goals
- Create engaging content (text, image, video, and stories) tailored for each platform (e.g., Instagram, LinkedIn, TikTok, Twitter, Facebook, YouTube)
- Plan and maintain a social media calendar ensuring timely and consistent posts
- Monitor, analyze, and report on performance metrics
- Engage with the community by responding to comments, DMs, and participating in relevant conversations
- Collaborate with designers, copywriters, influencers, and internal teams to ensure cohesive messaging
- Stay on top of social trends, algorithm changes, and competitor activity
- Manage paid social campaigns in collaboration with the performance marketing team
- Handle crisis management and reputation monitoring on social platforms when needed
**Job Types**: Full-time, Part-time, Permanent
Pay: $12.00 - $20.00 per hour
Expected hours: No less than 4 per week
**Benefits**:
- Flexible schedule
- Professional development
- Work from home
Work Location: Hybrid remote in Singapore 119960
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